Global Cricket Equipment Market Research Report: 2026–2036
1. Market Overview
The global cricket equipment market represents a specialized sector of the sporting goods industry, centered on the hardware and protective gear required for the sport. Historically concentrated in Commonwealth nations, the market is undergoing a structural shift driven by the professionalization of T20 leagues (like the IPL and Big Bash), the expansion of women’s cricket, and the ICC’s strategic push into non-traditional markets such as the United States and Central Europe.
Market Valuation & Forecast:
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Base Year (2025) Estimated Value: USD 645 Million
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Projected Value (2036): USD 985 Million
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CAGR: 3.9% (Forecast Period 2026–2036)
2. Expanded Key Players
The competitive landscape is bifurcated between legacy artisanal brands (primarily in the UK and Australia) and high-volume manufacturers (primarily in India and Pakistan), alongside global multi-sport conglomerates.
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Sanspareils Greenlands (SG) (India)
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Sareen Sports (SS) (India)
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BDS (Deluxe Sports Company - DSC) (India)
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Gunn & Moore (GM) (UK)
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Gray-Nicolls (UK/Australia)
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Kookaburra Sport (Australia)
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New Balance (USA)
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Adidas (Germany)
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MRF (Madras Rubber Factory) (India)
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CEAT Limited (India)
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CA Sports (Pakistan)
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Spartan Sports (Australia)
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New Era Cap (USA - Apparel/Headwear focus)
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Puma SE (Germany)
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BAS Vampire (India)
3. Comprehensive Market Segmentation
By Product Type
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Bats: English Willow (Professional/Elite), Kashmir Willow (Amateur/Recreational), and Composite/Plastic (Junior/Training).
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Protective Gear: Helmets, Leg Guards (Pads), Batting Gloves, Thigh Guards, and Abdominal Protectors.
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Balls: Leather (Red, White, Pink), Synthetic/Composite, and Tennis-cricket balls.
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Footwear: Spiked shoes (Bowling/Batting) and specialized turf shoes.
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Apparel: Performance whites, colored T20 kits, and compression base layers.
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Accessories & Training Aids: Kit bags, bat grips, bowling machines, and rebound nets.
By End-User
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Men: Currently the largest revenue generator.
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Women: Fastest growing segment due to increased professionalization and visibility.
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Junior/Youth: Driven by grassroots development and school-level participation.
By Distribution Channel
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Offline: Specialty sports stores, department stores, and club-direct sales.
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Online: Dedicated cricket e-tailers, Amazon, and direct-to-consumer (DTC) brand websites.
4. Regional Analysis
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Asia-Pacific (Dominant Hub): India, Pakistan, and Bangladesh account for over 60% of global demand. India serves as both the largest consumer base and the primary manufacturing hub for soft goods and Kashmir willow bats.
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Europe (UK): The traditional home of the sport. High demand for premium English Willow bats and high-safety-rated helmets (BSI standards).
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Oceania (Australia/NZ): A mature market focused on high-performance equipment and technological innovation in protective gear.
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North America: An emerging high-growth market fueled by the South Asian diaspora and the launch of professional leagues like Major League Cricket (MLC) in the USA.
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Middle East & Africa: South Africa remains the cornerstone of African demand, while the UAE has emerged as a neutral venue hub, increasing local interest and retail availability.
5. Porter’s Five Forces Analysis
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Bargaining Power of Buyers (High): With numerous brands offering similar specifications, individual consumers and clubs have high price sensitivity and low brand switching costs.
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Bargaining Power of Suppliers (Moderate to High): Specifically for English Willow. Sourcing high-grade Salix alba caerulea is limited to specific geographic regions, giving timber suppliers significant leverage.
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Threat of New Entrants (Low): Established safety standards (helmets/pads) and the "brand trust" associated with professional player endorsements create high barriers to entry.
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Threat of Substitutes (Low): There are no direct substitutes for cricket equipment within the sport. However, other sports (football, basketball) compete for the "leisure time" of the youth demographic.
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Competitive Rivalry (Intense): Intense competition between Indian manufacturing giants (SG/SS) and premium Western brands (Gray-Nicolls) often leads to aggressive pricing and player endorsement wars.
6. SWOT Analysis
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Strengths: Deep-rooted cultural significance in high-population regions; strong professional league structures.
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Weaknesses: Seasonal nature of the sport in many regions; high cost of premium equipment (English Willow).
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Opportunities: The inclusion of Cricket in the 2028 Olympics; growth of street-cricket formats requiring specialized lower-cost gear.
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Threats: Shortage of raw materials (Willow) due to environmental factors; competition from digital e-sports.
7. Trend Analysis
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Smart Equipment: Integration of sensors in bats (Bat-Sense) to track swing speed and shot efficiency.
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Safety Innovation: Rise in demand for "StemGuard" attachments and high-impact composite materials in helmets.
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Color-Centric Gear: Moving away from traditional white pads/gloves to match colorful T20 franchise uniforms.
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Sustainability: Development of eco-friendly balls using synthetic alternatives to animal leather and recycled plastic training equipment.
8. Drivers & Challenges
Drivers:
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Proliferation of T20 Leagues: Year-round cricket increases the replacement cycle for equipment.
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Professionalization of Women’s Cricket: Opening a massive, previously underserved demographic.
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Media Coverage: High-definition broadcasting and digital streaming increase brand visibility for sponsors.
Challenges:
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Raw Material Scarcity: Climate change and disease affecting willow plantations in the UK and Kashmir.
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Counterfeit Goods: Prevalent in the Asian market, undermining the revenue of premium brands.
9. Value Chain Analysis
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Raw Material Sourcing: Sourcing Willow (UK/Kashmir), Leather (India/Pakistan), and high-grade Carbon fiber/Plastics for helmets.
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Manufacturing: Artisanal bat carving and mechanized production of protective gear (largely in Meerut and Jalandhar, India).
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Endorsements: Professional players signed as brand ambassadors to drive consumer trust.
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Distribution: Global shipping to regional wholesalers and retail outlets.
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Retail/After-Sales: Consumer purchase followed by bat "knocking-in" services and repair.
10. Quick Recommendations for Stakeholders
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For Manufacturers: Invest in Women-specific gear (ergonomically designed pads and smaller, lighter high-quality bats) to capture this high-growth segment.
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For Investors: Look toward North American expansion; the infrastructure development for MLC and the 2028 Olympics offers significant first-mover advantages.
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For Retailers: Incorporate interactive training zones (nets/bowling machines) in stores to provide an experiential shopping environment.
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For R&D Teams: Focus on synthetic willow alternatives as a hedge against future shortages of natural English Willow.
Table of Contents
Global Cricket Equipment Market Professional Survey Report
1 Industry Overview of Cricket Equipment
1.1 Definition and Specifications of Cricket Equipment
1.1.1 Definition of Cricket Equipment
1.1.2 Specifications of Cricket Equipment
1.2 Classification of Cricket Equipment
1.2.1 Cricket Bats
1.2.2 Cricket Balls
1.2.3 Cricket Protective Gear
1.2.4 Others
1.3 Applications of Cricket Equipment
1.3.1 Junior/Youth
1.3.2 Women
1.3.3 Men
1.4 Market Segment by Regions
1.4.1 North America
1.4.2 Europe
1.4.3 China
1.4.4 Japan
1.4.5 Southeast Asia
1.4.6 India
2 Manufacturing Cost Structure Analysis of Cricket Equipment
2.1 Raw Material and Suppliers
2.2 Manufacturing Cost Structure Analysis of Cricket Equipment
2.3 Manufacturing Process Analysis of Cricket Equipment
2.4 Industry Chain Structure of Cricket Equipment
3 Technical Data and Manufacturing Plants Analysis of Cricket Equipment
3.1 Capacity and Commercial Production Date of Global Cricket Equipment Major Manufacturers in
3.2 Manufacturing Plants Distribution of Global Cricket Equipment Major Manufacturers in
3.3 R&D Status and Technology Source of Global Cricket Equipment Major Manufacturers in
3.4 Raw Materials Sources Analysis of Global Cricket Equipment Major Manufacturers in
4 Global Cricket Equipment Overall Market Overview
4.1 -E Overall Market Analysis
4.2 Capacity Analysis
4.2.1 -E Global Cricket Equipment Capacity and Growth Rate Analysis
4.2.2 Cricket Equipment Capacity Analysis (Company Segment)
4.3 Sales Analysis
4.3.1 -E Global Cricket Equipment Sales and Growth Rate Analysis
4.3.2 Cricket Equipment Sales Analysis (Company Segment)
4.4 Sales Price Analysis
4.4.1 -E Global Cricket Equipment Sales Price
4.4.2 Cricket Equipment Sales Price Analysis (Company Segment)
5 Cricket Equipment Regional Market Analysis
5.1 North America Cricket Equipment Market Analysis
5.1.1 North America Cricket Equipment Market Overview
5.1.2 North America -E Cricket Equipment Local Supply, Import, Export, Local Consumption Analysis
5.1.3 North America -E Cricket Equipment Sales Price Analysis
5.1.4 North America Cricket Equipment Market Share Analysis
5.2 Europe Cricket Equipment Market Analysis
5.2.1 Europe Cricket Equipment Market Overview
5.2.2 Europe -E Cricket Equipment Local Supply, Import, Export, Local Consumption Analysis
5.2.3 Europe -E Cricket Equipment Sales Price Analysis
5.2.4 Europe Cricket Equipment Market Share Analysis
5.3 China Cricket Equipment Market Analysis
5.3.1 China Cricket Equipment Market Overview
5.3.2 China -E Cricket Equipment Local Supply, Import, Export, Local Consumption Analysis
5.3.3 China -E Cricket Equipment Sales Price Analysis
5.3.4 China Cricket Equipment Market Share Analysis
5.4 Japan Cricket Equipment Market Analysis
5.4.1 Japan Cricket Equipment Market Overview
5.4.2 Japan -E Cricket Equipment Local Supply, Import, Export, Local Consumption Analysis
5.4.3 Japan -E Cricket Equipment Sales Price Analysis
5.4.4 Japan Cricket Equipment Market Share Analysis
5.5 Southeast Asia Cricket Equipment Market Analysis
5.5.1 Southeast Asia Cricket Equipment Market Overview
5.5.2 Southeast Asia -E Cricket Equipment Local Supply, Import, Export, Local Consumption Analysis
5.5.3 Southeast Asia -E Cricket Equipment Sales Price Analysis
5.5.4 Southeast Asia Cricket Equipment Market Share Analysis
5.6 India Cricket Equipment Market Analysis
5.6.1 India Cricket Equipment Market Overview
5.6.2 India -E Cricket Equipment Local Supply, Import, Export, Local Consumption Analysis
5.6.3 India -E Cricket Equipment Sales Price Analysis
5.6.4 India Cricket Equipment Market Share Analysis
6 Global -E Cricket Equipment Segment Market Analysis (by Type)
6.1 Global -E Cricket Equipment Sales by Type
6.2 Different Types of Cricket Equipment Product Interview Price Analysis
6.3 Different Types of Cricket Equipment Product Driving Factors Analysis
6.3.1 Cricket Bats Growth Driving Factor Analysis
6.3.2 Cricket Balls Growth Driving Factor Analysis
6.3.3 Cricket Protective Gear Growth Driving Factor Analysis
6.3.4 Others Growth Driving Factor Analysis
7 Global -E Cricket Equipment Segment Market Analysis (by Application)
7.1 Global -E Cricket Equipment Consumption by Application
7.2 Different Application of Cricket Equipment Product Interview Price Analysis
7.3 Different Application of Cricket Equipment Product Driving Factors Analysis
7.3.1 Junior/Youth of Cricket Equipment Growth Driving Factor Analysis
7.3.2 Women of Cricket Equipment Growth Driving Factor Analysis
7.3.3 Men of Cricket Equipment Growth Driving Factor Analysis
8 Major Manufacturers Analysis of Cricket Equipment
8.1 Gray-Nicolls
8.1.1 Company Profile
8.1.2 Product Picture and Specifications
8.1.2.1 Product A
8.1.2.2 Product B
8.1.3 Gray-Nicolls Cricket Equipment Sales, Ex-factory Price, Revenue, Gross Margin Analysis
8.1.4 Gray-Nicolls Cricket Equipment Business Region Distribution Analysis
8.2 Gunn & Moore
8.2.1 Company Profile
8.2.2 Product Picture and Specifications
8.2.2.1 Product A
8.2.2.2 Product B
8.2.3 Gunn & Moore Cricket Equipment Sales, Ex-factory Price, Revenue, Gross Margin Analysis
8.2.4 Gunn & Moore Cricket Equipment Business Region Distribution Analysis
8.3 Sanspareils Greenlands
8.3.1 Company Profile
8.3.2 Product Picture and Specifications
8.3.2.1 Product A
8.3.2.2 Product B
8.3.3 Sanspareils Greenlands Cricket Equipment Sales, Ex-factory Price, Revenue, Gross Margin Analysis
8.3.4 Sanspareils Greenlands Cricket Equipment Business Region Distribution Analysis
8.4 Kookaburra
8.4.1 Company Profile
8.4.2 Product Picture and Specifications
8.4.2.1 Product A
8.4.2.2 Product B
8.4.3 Kookaburra Cricket Equipment Sales, Ex-factory Price, Revenue, Gross Margin Analysis
8.4.4 Kookaburra Cricket Equipment Business Region Distribution Analysis
8.5 Sareen Sports
8.5.1 Company Profile
8.5.2 Product Picture and Specifications
8.5.2.1 Product A
8.5.2.2 Product B
8.5.3 Sareen Sports Cricket Equipment Sales, Ex-factory Price, Revenue, Gross Margin Analysis
8.5.4 Sareen Sports Cricket Equipment Business Region Distribution Analysis
8.6 Slazenger
8.6.1 Company Profile
8.6.2 Product Picture and Specifications
8.6.2.1 Product A
8.6.2.2 Product B
8.6.3 Slazenger Cricket Equipment Sales, Ex-factory Price, Revenue, Gross Margin Analysis
8.6.4 Slazenger Cricket Equipment Business Region Distribution Analysis
8.7 Adidas
8.7.1 Company Profile
8.7.2 Product Picture and Specifications
8.7.2.1 Product A
8.7.2.2 Product B
8.7.3 Adidas Cricket Equipment Sales, Ex-factory Price, Revenue, Gross Margin Analysis
8.7.4 Adidas Cricket Equipment Business Region Distribution Analysis
8.8 Puma
8.8.1 Company Profile
8.8.2 Product Picture and Specifications
8.8.2.1 Product A
8.8.2.2 Product B
8.8.3 Puma Cricket Equipment Sales, Ex-factory Price, Revenue, Gross Margin Analysis
8.8.4 Puma Cricket Equipment Business Region Distribution Analysis
8.9 British Cricket Balls
8.9.1 Company Profile
8.9.2 Product Picture and Specifications
8.9.2.1 Product A
8.9.2.2 Product B
8.9.3 British Cricket Balls Cricket Equipment Sales, Ex-factory Price, Revenue, Gross Margin Analysis
8.9.4 British Cricket Balls Cricket Equipment Business Region Distribution Analysis
8.10 CA Sports
8.10.1 Company Profile
8.10.2 Product Picture and Specifications
8.10.2.1 Product A
8.10.2.2 Product B
8.10.3 CA Sports Cricket Equipment Sales, Ex-factory Price, Revenue, Gross Margin Analysis
8.10.4 CA Sports Cricket Equipment Business Region Distribution Analysis
8.11 Nike
8.12 Woodworm Cricket
8.13 Kippax
8.14 Sommers
9 Development Trend of Analysis of Cricket Equipment Market
9.1 Global Cricket Equipment Market Trend Analysis
9.1.1 Global -2025 Cricket Equipment Market Size (Volume and Value) Forecast
9.1.2 Global -2025 Cricket Equipment Sales Price Forecast
9.2 Cricket Equipment Regional Market Trend
9.2.1 North America -2025 Cricket Equipment Consumption Forecast
9.2.2 Europe -2025 Cricket Equipment Consumption Forecast
9.2.3 China -2025 Cricket Equipment Consumption Forecast
9.2.4 Japan -2025 Cricket Equipment Consumption Forecast
9.2.5 Southeast Asia -2025 Cricket Equipment Consumption Forecast
9.2.6 India -2025 Cricket Equipment Consumption Forecast
9.3 Cricket Equipment Market Trend (Product Type)
9.4 Cricket Equipment Market Trend (Application)
10 Cricket Equipment Marketing Type Analysis
10.1 Cricket Equipment Regional Marketing Type Analysis
10.2 Cricket Equipment International Trade Type Analysis
10.3 Traders or Distributors with Contact Information of Cricket Equipment by Region
10.4 Cricket Equipment Supply Chain Analysis
11 Consumers Analysis of Cricket Equipment
11.1 Consumer 1 Analysis
11.2 Consumer 2 Analysis
11.3 Consumer 3 Analysis
11.4 Consumer 4 Analysis
12 Conclusion of the Global Cricket Equipment Market Professional Survey Report
Methodology
Analyst Introduction
Data Source
List of Tables and Figures
Figure Picture of Cricket Equipment
Table Product Specifications of Cricket Equipment
Table Classification of Cricket Equipment
Figure Global Production Market Share of Cricket Equipment by Type in
Figure Cricket Bats Picture
Table Major Manufacturers of Cricket Bats
Figure Cricket Balls Picture
Table Major Manufacturers of Cricket Balls
Figure Cricket Protective Gear Picture
Table Major Manufacturers of Cricket Protective Gear
Figure Others Picture
Table Major Manufacturers of Others
Table Applications of Cricket Equipment
Figure Global Consumption Volume Market Share of Cricket Equipment by Application in
Figure Junior/Youth Examples
Table Major Consumers in Junior/Youth
Figure Women Examples
Table Major Consumers in Women
Figure Men Examples
Table Major Consumers in Men
Figure Market Share of Cricket Equipment by Regions
Figure North America Cricket Equipment Market Size (Million USD) (-2025)
Figure Europe Cricket Equipment Market Size (Million USD) (-2025)
Figure China Cricket Equipment Market Size (Million USD) (-2025)
Figure Japan Cricket Equipment Market Size (Million USD) (-2025)
Figure Southeast Asia Cricket Equipment Market Size (Million USD) (-2025)
Figure India Cricket Equipment Market Size (Million USD) (-2025)
Table Cricket Equipment Raw Material and Suppliers
Table Manufacturing Cost Structure Analysis of Cricket Equipment in
Figure Manufacturing Process Analysis of Cricket Equipment
Figure Industry Chain Structure of Cricket Equipment
Table Capacity and Commercial Production Date of Global Cricket Equipment Major Manufacturers in
Table Manufacturing Plants Distribution of Global Cricket Equipment Major Manufacturers in
Table R&D Status and Technology Source of Global Cricket Equipment Major Manufacturers in
Table Raw Materials Sources Analysis of Global Cricket Equipment Major Manufacturers in
Table Global Capacity, Sales , Price, Cost, Sales Revenue (M USD) and Gross Margin of Cricket Equipment -E
Figure Global -E Cricket Equipment Market Size (Volume) and Growth Rate
Figure Global -E Cricket Equipment Market Size (Value) and Growth Rate
Table -E Global Cricket Equipment Capacity and Growth Rate
Table Global Cricket Equipment Capacity (K Units) List (Company Segment)
Table -E Global Cricket Equipment Sales (K Units) and Growth Rate
Table Global Cricket Equipment Sales (K Units) List (Company Segment)
Table -E Global Cricket Equipment Sales Price (USD/Unit)
Table Global Cricket Equipment Sales Price (USD/Unit) List (Company Segment)
Figure North America Capacity Overview
Table North America Supply, Import, Export and Consumption (K Units) of Cricket Equipment -E
Figure North America -E Cricket Equipment Sales Price (USD/Unit)
Figure North America Cricket Equipment Sales Market Share
Figure Europe Capacity Overview
Table Europe Supply, Import, Export and Consumption (K Units) of Cricket Equipment -E
Figure Europe -E Cricket Equipment Sales Price (USD/Unit)
Figure Europe Cricket Equipment Sales Market Share
Figure China Capacity Overview
Table China Supply, Import, Export and Consumption (K Units) of Cricket Equipment -E
Figure China -E Cricket Equipment Sales Price (USD/Unit)
Figure China Cricket Equipment Sales Market Share
Figure Japan Capacity Overview
Table Japan Supply, Import, Export and Consumption (K Units) of Cricket Equipment -E
Figure Japan -E Cricket Equipment Sales Price (USD/Unit)
Figure Japan Cricket Equipment Sales Market Share
Figure Southeast Asia Capacity Overview
Table Southeast Asia Supply, Import, Export and Consumption (K Units) of Cricket Equipment -E
Figure Southeast Asia -E Cricket Equipment Sales Price (USD/Unit)
Figure Southeast Asia Cricket Equipment Sales Market Share
Figure India Capacity Overview
Table India Supply, Import, Export and Consumption (K Units) of Cricket Equipment -E
Figure India -E Cricket Equipment Sales Price (USD/Unit)
Figure India Cricket Equipment Sales Market Share
Table Global -E Cricket Equipment Sales (K Units) by Type
Table Different Types Cricket Equipment Product Interview Price
Table Global -E Cricket Equipment Sales (K Units) by Application
Table Different Application Cricket Equipment Product Interview Price
Table Gray-Nicolls Information List
Table Product Overview
Table Gray-Nicolls Cricket Equipment Revenue (Million USD), Sales (K Units), Ex-factory Price (USD/Unit)
Figure Gray-Nicolls Cricket Equipment Business Region Distribution
Table Gunn & Moore Information List
Table Product Overview
Table Gunn & Moore Cricket Equipment Revenue (Million USD), Sales (K Units), Ex-factory Price (USD/Unit)
Figure Gunn & Moore Cricket Equipment Business Region Distribution
Table Sanspareils Greenlands Information List
Table Product Overview
Table Sanspareils Greenlands Cricket Equipment Revenue (Million USD), Sales (K Units), Ex-factory Price (USD/Unit)
Figure Sanspareils Greenlands Cricket Equipment Business Region Distribution
Table Kookaburra Information List
Table Product Overview
Table Kookaburra Cricket Equipment Revenue (Million USD), Sales (K Units), Ex-factory Price (USD/Unit)
Figure Kookaburra Cricket Equipment Business Region Distribution
Table Sareen Sports Information List
Table Product Overview
Table Sareen Sports Cricket Equipment Revenue (Million USD), Sales (K Units), Ex-factory Price (USD/Unit)
Figure Sareen Sports Cricket Equipment Business Region Distribution
Table Slazenger Information List
Table Product Overview
Table Slazenger Cricket Equipment Revenue (Million USD), Sales (K Units), Ex-factory Price (USD/Unit)
Figure Slazenger Cricket Equipment Business Region Distribution
Table Adidas Information List
Table Product Overview
Table Adidas Cricket Equipment Revenue (Million USD), Sales (K Units), Ex-factory Price (USD/Unit)
Figure Adidas Cricket Equipment Business Region Distribution
Table Puma Information List
Table Product Overview
Table Puma Cricket Equipment Revenue (Million USD), Sales (K Units), Ex-factory Price (USD/Unit)
Figure Puma Cricket Equipment Business Region Distribution
Table British Cricket Balls Information List
Table Product Overview
Table British Cricket Balls Cricket Equipment Revenue (Million USD), Sales (K Units), Ex-factory Price (USD/Unit)
Figure British Cricket Balls Cricket Equipment Business Region Distribution
Table CA Sports Information List
Table Product Overview
Table CA Sports Cricket Equipment Revenue (Million USD), Sales (K Units), Ex-factory Price (USD/Unit)
Figure CA Sports Cricket Equipment Business Region Distribution
Table Nike Information List
Table Woodworm Cricket Information List
Table Kippax Information List
Table Sommers Information List
Figure Global -2025 Cricket Equipment Market Size (K Units) and Growth Rate Forecast
Figure Global -2025 Cricket Equipment Market Size (Million USD) and Growth Rate Forecast
Figure Global -2025 Cricket Equipment Sales Price (USD/Unit) Forecast
Figure North America -2025 Cricket Equipment Consumption Volume (K Units) and Growth Rate Forecast
Figure China -2025 Cricket Equipment Consumption Volume (K Units) and Growth Rate Forecast
Figure Europe -2025 Cricket Equipment Consumption Volume (K Units) and Growth Rate Forecast
Figure Southeast Asia -2025 Cricket Equipment Consumption Volume (K Units) and Growth Rate Forecast
Figure Japan -2025 Cricket Equipment Consumption Volume (K Units) and Growth Rate Forecast
Figure India -2025 Cricket Equipment Consumption Volume (K Units) and Growth Rate Forecast
Table Global Sales Volume (K Units) of Cricket Equipment by Type -2025
Table Global Consumption Volume (K Units) of Cricket Equipment by Application -2025
Table Traders or Distributors with Contact Information of Cricket Equipment by Region
Expanded Key Players
The competitive landscape is bifurcated between legacy artisanal brands (primarily in the UK and Australia) and high-volume manufacturers (primarily in India and Pakistan), alongside global multi-sport conglomerates.
-
Sanspareils Greenlands (SG) (India)
-
Sareen Sports (SS) (India)
-
BDS (Deluxe Sports Company - DSC) (India)
-
Gunn & Moore (GM) (UK)
-
Gray-Nicolls (UK/Australia)
-
Kookaburra Sport (Australia)
-
New Balance (USA)
-
Adidas (Germany)
-
MRF (Madras Rubber Factory) (India)
-
CEAT Limited (India)
-
CA Sports (Pakistan)
-
Spartan Sports (Australia)
-
New Era Cap (USA - Apparel/Headwear focus)
-
Puma SE (Germany)
-
BAS Vampire (India)
3. Comprehensive Market Segmentation
By Product Type
-
Bats: English Willow (Professional/Elite), Kashmir Willow (Amateur/Recreational), and Composite/Plastic (Junior/Training).
-
Protective Gear: Helmets, Leg Guards (Pads), Batting Gloves, Thigh Guards, and Abdominal Protectors.
-
Balls: Leather (Red, White, Pink), Synthetic/Composite, and Tennis-cricket balls.
-
Footwear: Spiked shoes (Bowling/Batting) and specialized turf shoes.
-
Apparel: Performance whites, colored T20 kits, and compression base layers.
-
Accessories & Training Aids: Kit bags, bat grips, bowling machines, and rebound nets.
By End-User
-
Men: Currently the largest revenue generator.
-
Women: Fastest growing segment due to increased professionalization and visibility.
-
Junior/Youth: Driven by grassroots development and school-level participation.
By Distribution Channel
-
Offline: Specialty sports stores, department stores, and club-direct sales.
-
Online: Dedicated cricket e-tailers, Amazon, and direct-to-consumer (DTC) brand websites.