Global Smart Shoes Market Report
Market Overview
Smart shoes are footwear embedded with sensors and connected technologies that track walking data, fitness metrics, and location information, often integrated with smartphones. They provide real-time feedback to users, offering insights into fitness regimens, navigation, and safety.
The market has grown rapidly due to rising consumer interest in wearable technology, fitness tracking, and smart lifestyle products. Early adoption by global sportswear giants such as Nike and Adidas, alongside rapid innovation by Chinese brands like Li-Ning, has accelerated market penetration. The global smart shoes market was valued at USD 77 million in 2017 and is projected to reach USD 340 million by 2025, growing at a CAGR of 20.2% during 2018–2025.
Key Players
- Nike Inc.
- Li-Ning Company Ltd.
- Adidas AG
- ANDL
- Ducere Technologies
- Yunduo Technology
- 361° Sport
- Under Armour Inc.
- Daphne International Holdings Ltd.
- Stridalyzer
- Digitsole
- B-Shoe Technologies
- PUMA SE
- Salted Venture (Samsung-backed)
- Xiaomi-backed smart footwear ventures
- Sensoria Inc.
- Altra Running (smart insoles integration)
Market Segmentation
By Product Type
- Step Counting Shoes
- Positioning Shoes (GPS-enabled, child safety focus)
- Navigation Shoes (directional guidance)
- Other Smart Footwear (rehabilitation, elderly care, gaming integration)
By Application
- Adults (fitness, lifestyle, navigation)
- Children (safety, positioning, activity tracking)
- Elderly (fall detection, rehabilitation support)
By Region
- North America
- Europe
- Asia-Pacific (China, India, Japan, South Korea, Southeast Asia, Australia)
- Middle East & Africa
- Central & South America
Regional Analysis
- North America: Strong adoption due to fitness culture and high disposable incomes; U.S. leads with Nike, Under Armour, and tech startups.
- Europe: Demand driven by Adidas, PUMA, and Digitsole; focus on fitness and lifestyle integration.
- Asia-Pacific: Fastest-growing region; China leads consumption and production, with Li-Ning and Yunduo dominating. India shows potential with Ducere Technologies.
- South America: Brazil and Argentina show moderate growth, driven by sports and fitness trends.
- Middle East & Africa: Emerging demand in urban centers; adoption linked to rising fitness awareness and premium lifestyle products.
Porter’s Five Forces
- Threat of New Entrants – Moderate (technology barriers exist, but demand growth attracts startups).
- Bargaining Power of Suppliers – Moderate (sensor and chip suppliers hold leverage, but global sourcing is available).
- Bargaining Power of Buyers – High (consumers demand affordability, style, and advanced features).
- Threat of Substitutes – High (fitness trackers, smartwatches, and insoles compete directly).
- Industry Rivalry – High (global sportswear giants and startups compete aggressively on innovation and branding).
SWOT Analysis
Strengths
- Integration of fitness tracking and lifestyle features
- Strong brand presence from Nike, Adidas, and Li-Ning
- Rapid innovation in child safety and elderly care applications
Weaknesses
- High product costs compared to regular footwear
- Limited battery life and durability concerns
- Consumer skepticism in emerging markets
Opportunities
- Expansion into healthcare and rehabilitation markets
- Growth in child safety positioning shoes
- Integration with AI and IoT ecosystems
Threats
- Competition from smartwatches and fitness trackers
- Rapid technological obsolescence
- Privacy and data security concerns
Trend Analysis
- Increasing demand for child positioning shoes in China and India.
- Rising popularity of elderly-focused smart footwear with fall detection.
- Integration of AI-driven fitness coaching into smart shoes.
- Expansion into gaming and virtual reality applications.
- Growth in eco-friendly smart footwear with sustainable materials.
Drivers & Challenges
Drivers
- Rising consumer interest in wearable technology
- Growth in fitness and health awareness globally
- Technological advancements in sensors and IoT integration
- Expansion of e-commerce channels for smart footwear
Challenges
- High costs limiting mass adoption
- Competition from alternative wearable devices
- Short product lifecycle due to rapid tech changes
- Data privacy and regulatory compliance issues
Value Chain Analysis
- Raw Material Suppliers – Footwear materials, sensors, chips, batteries.
- Manufacturers – Sportswear giants and tech startups producing smart shoes.
- Distributors & Retailers – Sports stores, online platforms, specialty tech retailers.
- End Users – Fitness enthusiasts, children (safety), elderly (health monitoring).
Quick Recommendations for Stakeholders
- Manufacturers: Focus on affordability and durability to expand adoption in emerging markets.
- Investors: Target Asia-Pacific startups and child safety applications for high growth potential.
- Policy Makers: Establish clear data privacy regulations for wearable devices.
- Retailers: Expand online presence and bundle smart shoes with fitness apps.
- Technology Partners: Collaborate with AI and IoT firms to enhance product features.
Table of Contents
Global Smart Shoes Market Professional Survey Report
1 Industry Overview of Smart Shoes
1.1 Definition and Specifications of Smart Shoes
1.1.1 Definition of Smart Shoes
1.1.2 Specifications of Smart Shoes
1.2 Classification of Smart Shoes
1.2.1 Step counting shoes
1.2.2 Positioning shoes
1.2.3 Navigation shoes
1.2.4 Other
1.3 Applications of Smart Shoes
1.3.1 Adults
1.3.2 Children
1.3.3 Old People
1.4 Market Segment by Regions
1.4.1 North America
1.4.2 Europe
1.4.3 China
1.4.4 Japan
1.4.5 Southeast Asia
1.4.6 India
2 Manufacturing Cost Structure Analysis of Smart Shoes
2.1 Raw Material and Suppliers
2.2 Manufacturing Cost Structure Analysis of Smart Shoes
2.3 Manufacturing Process Analysis of Smart Shoes
2.4 Industry Chain Structure of Smart Shoes
3 Technical Data and Manufacturing Plants Analysis of Smart Shoes
3.1 Capacity and Commercial Production Date of Global Smart Shoes Major Manufacturers in
3.2 Manufacturing Plants Distribution of Global Smart Shoes Major Manufacturers in
3.3 R&D Status and Technology Source of Global Smart Shoes Major Manufacturers in
3.4 Raw Materials Sources Analysis of Global Smart Shoes Major Manufacturers in
4 Global Smart Shoes Overall Market Overview
4.1 -E Overall Market Analysis
4.2 Capacity Analysis
4.2.1 -E Global Smart Shoes Capacity and Growth Rate Analysis
4.2.2 Smart Shoes Capacity Analysis (Company Segment)
4.3 Sales Analysis
4.3.1 -E Global Smart Shoes Sales and Growth Rate Analysis
4.3.2 Smart Shoes Sales Analysis (Company Segment)
4.4 Sales Price Analysis
4.4.1 -E Global Smart Shoes Sales Price
4.4.2 Smart Shoes Sales Price Analysis (Company Segment)
5 Smart Shoes Regional Market Analysis
5.1 North America Smart Shoes Market Analysis
5.1.1 North America Smart Shoes Market Overview
5.1.2 North America -E Smart Shoes Local Supply, Import, Export, Local Consumption Analysis
5.1.3 North America -E Smart Shoes Sales Price Analysis
5.1.4 North America Smart Shoes Market Share Analysis
5.2 Europe Smart Shoes Market Analysis
5.2.1 Europe Smart Shoes Market Overview
5.2.2 Europe -E Smart Shoes Local Supply, Import, Export, Local Consumption Analysis
5.2.3 Europe -E Smart Shoes Sales Price Analysis
5.2.4 Europe Smart Shoes Market Share Analysis
5.3 China Smart Shoes Market Analysis
5.3.1 China Smart Shoes Market Overview
5.3.2 China -E Smart Shoes Local Supply, Import, Export, Local Consumption Analysis
5.3.3 China -E Smart Shoes Sales Price Analysis
5.3.4 China Smart Shoes Market Share Analysis
5.4 Japan Smart Shoes Market Analysis
5.4.1 Japan Smart Shoes Market Overview
5.4.2 Japan -E Smart Shoes Local Supply, Import, Export, Local Consumption Analysis
5.4.3 Japan -E Smart Shoes Sales Price Analysis
5.4.4 Japan Smart Shoes Market Share Analysis
5.5 Southeast Asia Smart Shoes Market Analysis
5.5.1 Southeast Asia Smart Shoes Market Overview
5.5.2 Southeast Asia -E Smart Shoes Local Supply, Import, Export, Local Consumption Analysis
5.5.3 Southeast Asia -E Smart Shoes Sales Price Analysis
5.5.4 Southeast Asia Smart Shoes Market Share Analysis
5.6 India Smart Shoes Market Analysis
5.6.1 India Smart Shoes Market Overview
5.6.2 India -E Smart Shoes Local Supply, Import, Export, Local Consumption Analysis
5.6.3 India -E Smart Shoes Sales Price Analysis
5.6.4 India Smart Shoes Market Share Analysis
6 Global -E Smart Shoes Segment Market Analysis (by Type)
6.1 Global -E Smart Shoes Sales by Type
6.2 Different Types of Smart Shoes Product Interview Price Analysis
6.3 Different Types of Smart Shoes Product Driving Factors Analysis
6.3.1 Step counting shoes Growth Driving Factor Analysis
6.3.2 Positioning shoes Growth Driving Factor Analysis
6.3.3 Navigation shoes Growth Driving Factor Analysis
6.3.4 Other Growth Driving Factor Analysis
7 Global -E Smart Shoes Segment Market Analysis (by Application)
7.1 Global -E Smart Shoes Consumption by Application
7.2 Different Application of Smart Shoes Product Interview Price Analysis
7.3 Different Application of Smart Shoes Product Driving Factors Analysis
7.3.1 Adults of Smart Shoes Growth Driving Factor Analysis
7.3.2 Children of Smart Shoes Growth Driving Factor Analysis
7.3.3 Old People of Smart Shoes Growth Driving Factor Analysis
8 Major Manufacturers Analysis of Smart Shoes
8.1 Nike
8.1.1 Company Profile
8.1.2 Product Picture and Specifications
8.1.2.1 Product A
8.1.2.2 Product B
8.1.3 Nike Smart Shoes Sales, Ex-factory Price, Revenue, Gross Margin Analysis
8.1.4 Nike Smart Shoes Business Region Distribution Analysis
8.2 LiNing
8.2.1 Company Profile
8.2.2 Product Picture and Specifications
8.2.2.1 Product A
8.2.2.2 Product B
8.2.3 LiNing Smart Shoes Sales, Ex-factory Price, Revenue, Gross Margin Analysis
8.2.4 LiNing Smart Shoes Business Region Distribution Analysis
8.3 Adidas
8.3.1 Company Profile
8.3.2 Product Picture and Specifications
8.3.2.1 Product A
8.3.2.2 Product B
8.3.3 Adidas Smart Shoes Sales, Ex-factory Price, Revenue, Gross Margin Analysis
8.3.4 Adidas Smart Shoes Business Region Distribution Analysis
8.4 ANDL
8.4.1 Company Profile
8.4.2 Product Picture and Specifications
8.4.2.1 Product A
8.4.2.2 Product B
8.4.3 ANDL Smart Shoes Sales, Ex-factory Price, Revenue, Gross Margin Analysis
8.4.4 ANDL Smart Shoes Business Region Distribution Analysis
8.5 Ducere Technologies
8.5.1 Company Profile
8.5.2 Product Picture and Specifications
8.5.2.1 Product A
8.5.2.2 Product B
8.5.3 Ducere Technologies Smart Shoes Sales, Ex-factory Price, Revenue, Gross Margin Analysis
8.5.4 Ducere Technologies Smart Shoes Business Region Distribution Analysis
8.6 Yunduo
8.6.1 Company Profile
8.6.2 Product Picture and Specifications
8.6.2.1 Product A
8.6.2.2 Product B
8.6.3 Yunduo Smart Shoes Sales, Ex-factory Price, Revenue, Gross Margin Analysis
8.6.4 Yunduo Smart Shoes Business Region Distribution Analysis
8.7 361 sport
8.7.1 Company Profile
8.7.2 Product Picture and Specifications
8.7.2.1 Product A
8.7.2.2 Product B
8.7.3 361 sport Smart Shoes Sales, Ex-factory Price, Revenue, Gross Margin Analysis
8.7.4 361 sport Smart Shoes Business Region Distribution Analysis
8.8 Under Armour
8.8.1 Company Profile
8.8.2 Product Picture and Specifications
8.8.2.1 Product A
8.8.2.2 Product B
8.8.3 Under Armour Smart Shoes Sales, Ex-factory Price, Revenue, Gross Margin Analysis
8.8.4 Under Armour Smart Shoes Business Region Distribution Analysis
8.9 Daphne
8.9.1 Company Profile
8.9.2 Product Picture and Specifications
8.9.2.1 Product A
8.9.2.2 Product B
8.9.3 Daphne Smart Shoes Sales, Ex-factory Price, Revenue, Gross Margin Analysis
8.9.4 Daphne Smart Shoes Business Region Distribution Analysis
8.10 Stridalyzer
8.10.1 Company Profile
8.10.2 Product Picture and Specifications
8.10.2.1 Product A
8.10.2.2 Product B
8.10.3 Stridalyzer Smart Shoes Sales, Ex-factory Price, Revenue, Gross Margin Analysis
8.10.4 Stridalyzer Smart Shoes Business Region Distribution Analysis
8.11 Digitsole
8.12 B-Shoe
8.13 PUMA
8.14 Salted Venture
9 Development Trend of Analysis of Smart Shoes Market
9.1 Global Smart Shoes Market Trend Analysis
9.1.1 Global -2025 Smart Shoes Market Size (Volume and Value) Forecast
9.1.2 Global -2025 Smart Shoes Sales Price Forecast
9.2 Smart Shoes Regional Market Trend
9.2.1 North America -2025 Smart Shoes Consumption Forecast
9.2.2 Europe -2025 Smart Shoes Consumption Forecast
9.2.3 China -2025 Smart Shoes Consumption Forecast
9.2.4 Japan -2025 Smart Shoes Consumption Forecast
9.2.5 Southeast Asia -2025 Smart Shoes Consumption Forecast
9.2.6 India -2025 Smart Shoes Consumption Forecast
9.3 Smart Shoes Market Trend (Product Type)
9.4 Smart Shoes Market Trend (Application)
10 Smart Shoes Marketing Type Analysis
10.1 Smart Shoes Regional Marketing Type Analysis
10.2 Smart Shoes International Trade Type Analysis
10.3 Traders or Distributors with Contact Information of Smart Shoes by Region
10.4 Smart Shoes Supply Chain Analysis
11 Consumers Analysis of Smart Shoes
11.1 Consumer 1 Analysis
11.2 Consumer 2 Analysis
11.3 Consumer 3 Analysis
11.4 Consumer 4 Analysis
12 Conclusion of the Global Smart Shoes Market Professional Survey Report
Methodology
Analyst Introduction
Data Source
List of Tables and Figures
Figure Picture of Smart Shoes
Table Product Specifications of Smart Shoes
Table Classification of Smart Shoes
Figure Global Production Market Share of Smart Shoes by Type in
Figure Step counting shoes Picture
Table Major Manufacturers of Step counting shoes
Figure Positioning shoes Picture
Table Major Manufacturers of Positioning shoes
Figure Navigation shoes Picture
Table Major Manufacturers of Navigation shoes
Figure Other Picture
Table Major Manufacturers of Other
Table Applications of Smart Shoes
Figure Global Consumption Volume Market Share of Smart Shoes by Application in
Figure Adults Examples
Table Major Consumers in Adults
Figure Children Examples
Table Major Consumers in Children
Figure Old People Examples
Table Major Consumers in Old People
Figure Market Share of Smart Shoes by Regions
Figure North America Smart Shoes Market Size (Million USD) (-2025)
Figure Europe Smart Shoes Market Size (Million USD) (-2025)
Figure China Smart Shoes Market Size (Million USD) (-2025)
Figure Japan Smart Shoes Market Size (Million USD) (-2025)
Figure Southeast Asia Smart Shoes Market Size (Million USD) (-2025)
Figure India Smart Shoes Market Size (Million USD) (-2025)
Table Smart Shoes Raw Material and Suppliers
Table Manufacturing Cost Structure Analysis of Smart Shoes in
Figure Manufacturing Process Analysis of Smart Shoes
Figure Industry Chain Structure of Smart Shoes
Table Capacity and Commercial Production Date of Global Smart Shoes Major Manufacturers in
Table Manufacturing Plants Distribution of Global Smart Shoes Major Manufacturers in
Table R&D Status and Technology Source of Global Smart Shoes Major Manufacturers in
Table Raw Materials Sources Analysis of Global Smart Shoes Major Manufacturers in
Table Global Capacity, Sales , Price, Cost, Sales Revenue (M USD) and Gross Margin of Smart Shoes -E
Figure Global -E Smart Shoes Market Size (Volume) and Growth Rate
Figure Global -E Smart Shoes Market Size (Value) and Growth Rate
Table -E Global Smart Shoes Capacity and Growth Rate
Table Global Smart Shoes Capacity (K Units) List (Company Segment)
Table -E Global Smart Shoes Sales (K Units) and Growth Rate
Table Global Smart Shoes Sales (K Units) List (Company Segment)
Table -E Global Smart Shoes Sales Price (USD/Unit)
Table Global Smart Shoes Sales Price (USD/Unit) List (Company Segment)
Figure North America Capacity Overview
Table North America Supply, Import, Export and Consumption (K Units) of Smart Shoes -E
Figure North America -E Smart Shoes Sales Price (USD/Unit)
Figure North America Smart Shoes Sales Market Share
Figure Europe Capacity Overview
Table Europe Supply, Import, Export and Consumption (K Units) of Smart Shoes -E
Figure Europe -E Smart Shoes Sales Price (USD/Unit)
Figure Europe Smart Shoes Sales Market Share
Figure China Capacity Overview
Table China Supply, Import, Export and Consumption (K Units) of Smart Shoes -E
Figure China -E Smart Shoes Sales Price (USD/Unit)
Figure China Smart Shoes Sales Market Share
Figure Japan Capacity Overview
Table Japan Supply, Import, Export and Consumption (K Units) of Smart Shoes -E
Figure Japan -E Smart Shoes Sales Price (USD/Unit)
Figure Japan Smart Shoes Sales Market Share
Figure Southeast Asia Capacity Overview
Table Southeast Asia Supply, Import, Export and Consumption (K Units) of Smart Shoes -E
Figure Southeast Asia -E Smart Shoes Sales Price (USD/Unit)
Figure Southeast Asia Smart Shoes Sales Market Share
Figure India Capacity Overview
Table India Supply, Import, Export and Consumption (K Units) of Smart Shoes -E
Figure India -E Smart Shoes Sales Price (USD/Unit)
Figure India Smart Shoes Sales Market Share
Table Global -E Smart Shoes Sales (K Units) by Type
Table Different Types Smart Shoes Product Interview Price
Table Global -E Smart Shoes Sales (K Units) by Application
Table Different Application Smart Shoes Product Interview Price
Table Nike Information List
Table Product Overview
Table Nike Smart Shoes Revenue (Million USD), Sales (K Units), Ex-factory Price (USD/Unit)
Figure Nike Smart Shoes Business Region Distribution
Table LiNing Information List
Table Product Overview
Table LiNing Smart Shoes Revenue (Million USD), Sales (K Units), Ex-factory Price (USD/Unit)
Figure LiNing Smart Shoes Business Region Distribution
Table Adidas Information List
Table Product Overview
Table Adidas Smart Shoes Revenue (Million USD), Sales (K Units), Ex-factory Price (USD/Unit)
Figure Adidas Smart Shoes Business Region Distribution
Table ANDL Information List
Table Product Overview
Table ANDL Smart Shoes Revenue (Million USD), Sales (K Units), Ex-factory Price (USD/Unit)
Figure ANDL Smart Shoes Business Region Distribution
Table Ducere Technologies Information List
Table Product Overview
Table Ducere Technologies Smart Shoes Revenue (Million USD), Sales (K Units), Ex-factory Price (USD/Unit)
Figure Ducere Technologies Smart Shoes Business Region Distribution
Table Yunduo Information List
Table Product Overview
Table Yunduo Smart Shoes Revenue (Million USD), Sales (K Units), Ex-factory Price (USD/Unit)
Figure Yunduo Smart Shoes Business Region Distribution
Table 361 sport Information List
Table Product Overview
Table 361 sport Smart Shoes Revenue (Million USD), Sales (K Units), Ex-factory Price (USD/Unit)
Figure 361 sport Smart Shoes Business Region Distribution
Table Under Armour Information List
Table Product Overview
Table Under Armour Smart Shoes Revenue (Million USD), Sales (K Units), Ex-factory Price (USD/Unit)
Figure Under Armour Smart Shoes Business Region Distribution
Table Daphne Information List
Table Product Overview
Table Daphne Smart Shoes Revenue (Million USD), Sales (K Units), Ex-factory Price (USD/Unit)
Figure Daphne Smart Shoes Business Region Distribution
Table Stridalyzer Information List
Table Product Overview
Table Stridalyzer Smart Shoes Revenue (Million USD), Sales (K Units), Ex-factory Price (USD/Unit)
Figure Stridalyzer Smart Shoes Business Region Distribution
Table Digitsole Information List
Table B-Shoe Information List
Table PUMA Information List
Table Salted Venture Information List
Figure Global -2025 Smart Shoes Market Size (K Units) and Growth Rate Forecast
Figure Global -2025 Smart Shoes Market Size (Million USD) and Growth Rate Forecast
Figure Global -2025 Smart Shoes Sales Price (USD/Unit) Forecast
Figure North America -2025 Smart Shoes Consumption Volume (K Units) and Growth Rate Forecast
Figure China -2025 Smart Shoes Consumption Volume (K Units) and Growth Rate Forecast
Figure Europe -2025 Smart Shoes Consumption Volume (K Units) and Growth Rate Forecast
Figure Southeast Asia -2025 Smart Shoes Consumption Volume (K Units) and Growth Rate Forecast
Figure Japan -2025 Smart Shoes Consumption Volume (K Units) and Growth Rate Forecast
Figure India -2025 Smart Shoes Consumption Volume (K Units) and Growth Rate Forecast
Table Global Sales Volume (K Units) of Smart Shoes by Type -2025
Table Global Consumption Volume (K Units) of Smart Shoes by Application -2025
Table Traders or Distributors with Contact Information of Smart Shoes by Region
Key Players
- Nike Inc.
- Li-Ning Company Ltd.
- Adidas AG
- ANDL
- Ducere Technologies
- Yunduo Technology
- 361° Sport
- Under Armour Inc.
- Daphne International Holdings Ltd.
- Stridalyzer
- Digitsole
- B-Shoe Technologies
- PUMA SE
- Salted Venture (Samsung-backed)
- Xiaomi-backed smart footwear ventures
- Sensoria Inc.
- Altra Running (smart insoles integration)
Market Segmentation
By Product Type
- Step Counting Shoes
- Positioning Shoes (GPS-enabled, child safety focus)
- Navigation Shoes (directional guidance)
- Other Smart Footwear (rehabilitation, elderly care, gaming integration)
By Application
- Adults (fitness, lifestyle, navigation)
- Children (safety, positioning, activity tracking)
- Elderly (fall detection, rehabilitation support)
By Region
- North America
- Europe
- Asia-Pacific (China, India, Japan, South Korea, Southeast Asia, Australia)
- Middle East & Africa
- Central & South America
