Table of Contents

Global Wax Melts Market Research Report 2018
1 Wax Melts Market Overview
    1.1 Product Overview and Scope of Wax Melts
    1.2 Wax Melts Segment by Type (Product Category)
        1.2.1 Global Wax Melts Production and CAGR (%) Comparison by Type (Product Category)
        1.2.2 Global Wax Melts Production Market Share by Type (Product Category) in
        1.2.3 Soy Wax Melts
        1.2.4 Paraffin Wax Melts
        1.2.5 Others
    1.3 Global Wax Melts Segment by Application
        1.3.1 Wax Melts Consumption (Sales) Comparison by Application
        1.3.2 Home
        1.3.3 Commercial
    1.4 Global Wax Melts Market by Region
        1.4.1 Global Wax Melts Market Size (Value) and CAGR (%) Comparison by Region
        1.4.2 North America Status and Prospect
        1.4.3 Europe Status and Prospect
        1.4.4 China Status and Prospect
        1.4.5 Japan Status and Prospect
        1.4.6 Southeast Asia Status and Prospect
        1.4.7 India Status and Prospect
    1.5 Global Market Size (Value) of Wax Melts
        1.5.1 Global Wax Melts Revenue Status and Outlook
        1.5.2 Global Wax Melts Capacity, Production Status and Outlook

2 Global Wax Melts Market Competition by Manufacturers
    2.1 Global Wax Melts Capacity, Production and Share by Manufacturers ()
        2.1.1 Global Wax Melts Capacity and Share by Manufacturers ()
        2.1.2 Global Wax Melts Production and Share by Manufacturers ()
    2.2 Global Wax Melts Revenue and Share by Manufacturers ()
    2.3 Global Wax Melts Average Price by Manufacturers ()
    2.4 Manufacturers Wax Melts Manufacturing Base Distribution, Sales Area and Product Type
    2.5 Wax Melts Market Competitive Situation and Trends
        2.5.1 Wax Melts Market Concentration Rate
        2.5.2 Wax Melts Market Share of Top 3 and Top 5 Manufacturers
        2.5.3 Mergers & Acquisitions, Expansion

3 Global Wax Melts Capacity, Production, Revenue (Value) by Region ()
    3.1 Global Wax Melts Capacity and Market Share by Region ()
    3.2 Global Wax Melts Production and Market Share by Region ()
    3.3 Global Wax Melts Revenue (Value) and Market Share by Region ()
    3.4 Global Wax Melts Capacity, Production, Revenue, Price and Gross Margin ()
    3.5 North America Wax Melts Capacity, Production, Revenue, Price and Gross Margin ()
    3.6 Europe Wax Melts Capacity, Production, Revenue, Price and Gross Margin ()
    3.7 China Wax Melts Capacity, Production, Revenue, Price and Gross Margin ()
    3.8 Japan Wax Melts Capacity, Production, Revenue, Price and Gross Margin ()
    3.9 Southeast Asia Wax Melts Capacity, Production, Revenue, Price and Gross Margin ()
    3.10 India Wax Melts Capacity, Production, Revenue, Price and Gross Margin ()

4 Global Wax Melts Supply (Production), Consumption, Export, Import by Region ()
    4.1 Global Wax Melts Consumption by Region ()
    4.2 North America Wax Melts Production, Consumption, Export, Import ()
    4.3 Europe Wax Melts Production, Consumption, Export, Import ()
    4.4 China Wax Melts Production, Consumption, Export, Import ()
    4.5 Japan Wax Melts Production, Consumption, Export, Import ()
    4.6 Southeast Asia Wax Melts Production, Consumption, Export, Import ()
    4.7 India Wax Melts Production, Consumption, Export, Import ()

5 Global Wax Melts Production, Revenue (Value), Price Trend by Type
    5.1 Global Wax Melts Production and Market Share by Type ()
    5.2 Global Wax Melts Revenue and Market Share by Type ()
    5.3 Global Wax Melts Price by Type ()
    5.4 Global Wax Melts Production Growth by Type ()

6 Global Wax Melts Market Analysis by Application
    6.1 Global Wax Melts Consumption and Market Share by Application ()
    6.2 Global Wax Melts Consumption Growth Rate by Application ()
    6.3 Market Drivers and Opportunities
        6.3.1 Potential Applications
        6.3.2 Emerging Markets/Countries

7 Global Wax Melts Manufacturers Profiles/Analysis
    7.1 Yankee Candle
        7.1.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors
        7.1.2 Wax Melts Product Category, Application and Specification
            7.1.2.1 Product A
            7.1.2.2 Product B
        7.1.3 Yankee Candle Wax Melts Capacity, Production, Revenue, Price and Gross Margin ()
        7.1.4 Main Business/Business Overview
    7.2 Scentsy
        7.2.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors
        7.2.2 Wax Melts Product Category, Application and Specification
            7.2.2.1 Product A
            7.2.2.2 Product B
        7.2.3 Scentsy Wax Melts Capacity, Production, Revenue, Price and Gross Margin ()
        7.2.4 Main Business/Business Overview
    7.3 SC Johnson
        7.3.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors
        7.3.2 Wax Melts Product Category, Application and Specification
            7.3.2.1 Product A
            7.3.2.2 Product B
        7.3.3 SC Johnson Wax Melts Capacity, Production, Revenue, Price and Gross Margin ()
        7.3.4 Main Business/Business Overview
    7.4 Reckitt Benckiser
        7.4.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors
        7.4.2 Wax Melts Product Category, Application and Specification
            7.4.2.1 Product A
            7.4.2.2 Product B
        7.4.3 Reckitt Benckiser Wax Melts Capacity, Production, Revenue, Price and Gross Margin ()
        7.4.4 Main Business/Business Overview
    7.5 Rimports Limited
        7.5.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors
        7.5.2 Wax Melts Product Category, Application and Specification
            7.5.2.1 Product A
            7.5.2.2 Product B
        7.5.3 Rimports Limited Wax Melts Capacity, Production, Revenue, Price and Gross Margin (2015-2018)
        7.5.4 Main Business/Business Overview
    7.6 Bramble Bay Candle Co.
        7.6.1 Company Basic Information, Manufacturing Base, Sales Area and Its Competitors
        7.6.2 Wax Melts Product Category, Application and Specification
            7.6.2.1 Product A
            7.6.2.2 Product B
        7.6.3 Bramble Bay Candle Co. Wax Melts Capacity, Production, Revenue, Price and Gross Margin ()
        7.6.4 Main Business/Business Overview

8 Wax Melts Manufacturing Cost Analysis
    8.1 Wax Melts Key Raw Materials Analysis
       8.1.1 Key Raw Materials
       8.1.2 Price Trend of Key Raw Materials
       8.1.3 Key Suppliers of Raw Materials
       8.1.4 Market Concentration Rate of Raw Materials
    8.2 Proportion of Manufacturing Cost Structure
       8.2.1 Raw Materials
       8.2.2 Labor Cost
       8.2.3 Manufacturing Expenses
    8.3 Manufacturing Process Analysis of Wax Melts

9 Industrial Chain, Sourcing Strategy and Downstream Buyers
    9.1 Wax Melts Industrial Chain Analysis
    9.2 Upstream Raw Materials Sourcing
    9.3 Raw Materials Sources of Wax Melts Major Manufacturers
    9.4 Downstream Buyers

10 Marketing Strategy Analysis, Distributors/Traders
    10.1 Marketing Channel
        10.1.1 Direct Marketing
        10.1.2 Indirect Marketing
        10.1.3 Marketing Channel Development Trend
    10.2 Market Positioning
        10.2.1 Pricing Strategy
        10.2.2 Brand Strategy
        10.2.3 Target Client
    10.3 Distributors/Traders List

11 Market Effect Factors Analysis
    11.1 Technology Progress/Risk
        11.1.1 Substitutes Threat
        11.1.2 Technology Progress in Related Industry
    11.2 Consumer Needs/Customer Preference Change
    11.3 Economic/Political Environmental Change

12 Global Wax Melts Market Forecast ()
    12.1 Global Wax Melts Capacity, Production, Revenue Forecast ()
        12.1.1 Global Wax Melts Capacity, Production and Growth Rate Forecast ()
        12.1.2 Global Wax Melts Revenue and Growth Rate Forecast ()
        12.1.3 Global Wax Melts Price and Trend Forecast ()
    12.2 Global Wax Melts Production, Consumption , Import and Export Forecast by Region ()
        12.2.1 North America Wax Melts Production, Revenue, Consumption, Export and Import Forecast ()
        12.2.2 Europe Wax Melts Production, Revenue, Consumption, Export and Import Forecast ()
        12.2.3 China Wax Melts Production, Revenue, Consumption, Export and Import Forecast ()
        12.2.4 Japan Wax Melts Production, Revenue, Consumption, Export and Import Forecast ()
        12.2.5 Southeast Asia Wax Melts Production, Revenue, Consumption, Export and Import Forecast ()
        12.2.6 India Wax Melts Production, Revenue, Consumption, Export and Import Forecast ()
    12.3 Global Wax Melts Production, Revenue and Price Forecast by Type ()
    12.4 Global Wax Melts Consumption Forecast by Application ()

13 Research Findings and Conclusion

14 Appendix
    14.1 Methodology/Research Approach
        14.1.1 Research Programs/Design
        14.1.2 Market Size Estimation
        14.1.3 Market Breakdown and Data Triangulation
    14.2 Data Source
        14.2.1 Secondary Sources
        14.2.2 Primary Sources
    14.3 Disclaimer
List of Tables and Figures

    Figure Picture of Wax Melts
    Figure Global Wax Melts Production () and CAGR (%) Comparison by Types (Product Category)
    Figure Global Wax Melts Production Market Share by Types (Product Category) in
    Figure Product Picture of Soy Wax Melts
    Table Major Manufacturers of Soy Wax Melts
    Figure Product Picture of Paraffin Wax Melts
    Table Major Manufacturers of Paraffin Wax Melts
    Figure Product Picture of Others
    Table Major Manufacturers of Others
    Figure Global Wax Melts Consumption (MT) by Applications
    Figure Global Wax Melts Consumption Market Share by Applications in
    Figure Home Examples
    Table Key Downstream Customer in Home
    Figure Commercial Examples
    Table Key Downstream Customer in Commercial
    Figure Global Wax Melts Market Size (Million USD), Comparison (MT) and CAGR (%) by Regions
    Figure North America Wax Melts Revenue (Million USD) and Growth Rate
    Figure Europe Wax Melts Revenue (Million USD) and Growth Rate
    Figure China Wax Melts Revenue (Million USD) and Growth Rate
    Figure Japan Wax Melts Revenue (Million USD) and Growth Rate
    Figure Southeast Asia Wax Melts Revenue (Million USD) and Growth Rate
    Figure India Wax Melts Revenue (Million USD) and Growth Rate
    Figure Global Wax Melts Revenue (Million USD) Status and Outlook
    Figure Global Wax Melts Capacity, Production (MT) Status and Outlook
    Figure Global Wax Melts Major Players Product Capacity (MT) ()
    Table Global Wax Melts Capacity (MT) of Key Manufacturers ()
    Table Global Wax Melts Capacity Market Share of Key Manufacturers ()
    Figure Global Wax Melts Capacity (MT) of Key Manufacturers in
    Figure Global Wax Melts Capacity (MT) of Key Manufacturers in 2018
    Figure Global Wax Melts Major Players Product Production (MT) ()
    Table Global Wax Melts Production (MT) of Key Manufacturers ()
    Table Global Wax Melts Production Share by Manufacturers ()
    Figure  Wax Melts Production Share by Manufacturers
    Figure  Wax Melts Production Share by Manufacturers
    Figure Global Wax Melts Major Players Product Revenue (Million USD) ()
    Table Global Wax Melts Revenue (Million USD) by Manufacturers ()
    Table Global Wax Melts Revenue Share by Manufacturers ()
    Table  Global Wax Melts Revenue Share by Manufacturers
    Table 2018 Global Wax Melts Revenue Share by Manufacturers
    Table Global Market Wax Melts Average Price (USD/MT) of Key Manufacturers ()
    Figure Global Market Wax Melts Average Price (USD/MT) of Key Manufacturers in
    Table Manufacturers Wax Melts Manufacturing Base Distribution and Sales Area
    Table Manufacturers Wax Melts Product Category
    Figure Wax Melts Market Share of Top 3 Manufacturers
    Figure Wax Melts Market Share of Top 5 Manufacturers
    Table Global Wax Melts Capacity (MT) by Region ()
    Figure Global Wax Melts Capacity Market Share by Region ()
    Figure Global Wax Melts Capacity Market Share by Region ()
    Figure  Global Wax Melts Capacity Market Share by Region
    Table Global Wax Melts Production by Region ()
    Figure Global Wax Melts Production (MT) by Region ()
    Figure Global Wax Melts Production Market Share by Region ()
    Figure  Global Wax Melts Production Market Share by Region
    Table Global Wax Melts Revenue (Million USD) by Region ()
    Table Global Wax Melts Revenue Market Share by Region ()
    Figure Global Wax Melts Revenue Market Share by Region ()
    Table  Global Wax Melts Revenue Market Share by Region
    Figure Global Wax Melts Capacity, Production (MT) and Growth Rate ()
    Table Global Wax Melts Capacity, Production (MT), Revenue (Million USD), Price (USD/MT) and Gross Margin ()
    Table North America Wax Melts Capacity, Production (MT), Revenue (Million USD), Price (USD/MT) and Gross Margin ()
    Table Europe Wax Melts Capacity, Production (MT), Revenue (Million USD), Price (USD/MT) and Gross Margin ()
    Table China Wax Melts Capacity, Production (MT), Revenue (Million USD), Price (USD/MT) and Gross Margin ()
    Table Japan Wax Melts Capacity, Production (MT), Revenue (Million USD), Price (USD/MT) and Gross Margin ()
    Table China Wax Melts Capacity, Production (MT), Revenue (Million USD), Price (USD/MT) and Gross Margin ()
    Table Japan Wax Melts Capacity, Production (MT), Revenue (Million USD), Price (USD/MT) and Gross Margin ()
    Table Global Wax Melts Consumption (MT) Market by Region ()
    Table Global Wax Melts Consumption Market Share by Region ()
    Figure Global Wax Melts Consumption Market Share by Region ()
    Figure  Global Wax Melts Consumption (MT) Market Share by Region
    Table North America Wax Melts Production, Consumption, Import & Export (MT) ()
    Table Europe Wax Melts Production, Consumption, Import & Export (MT) ()
    Table China Wax Melts Production, Consumption, Import & Export (MT) ()
    Table Japan Wax Melts Production, Consumption, Import & Export (MT) ()
    Table Southeast Asia Wax Melts Production, Consumption, Import & Export (MT) ()
    Table India Wax Melts Production, Consumption, Import & Export (MT) ()
    Table Global Wax Melts Production (MT) by Type ()
    Table Global Wax Melts Production Share by Type ()
    Figure Production Market Share of Wax Melts by Type ()
    Figure  Production Market Share of Wax Melts by Type
    Table Global Wax Melts Revenue (Million USD) by Type ()
    Table Global Wax Melts Revenue Share by Type ()
    Figure Production Revenue Share of Wax Melts by Type ()
    Figure  Revenue Market Share of Wax Melts by Type
    Table Global Wax Melts Price (USD/MT) by Type ()
    Figure Global Wax Melts Production Growth by Type ()
    Table Global Wax Melts Consumption (MT) by Application ()
    Table Global Wax Melts Consumption Market Share by Application ()
    Figure Global Wax Melts Consumption Market Share by Applications ()
    Figure Global Wax Melts Consumption Market Share by Application in
    Table Global Wax Melts Consumption Growth Rate by Application ()
    Figure Global Wax Melts Consumption Growth Rate by Application ()
    Table Yankee Candle Basic Information, Manufacturing Base, Sales Area and Its Competitors
    Table Yankee Candle Wax Melts Capacity, Production (MT), Revenue (Million USD), Price (Yankee Candle) and Gross Margin ()
    Figure Yankee Candle Wax Melts Production Growth Rate ()
    Figure Yankee Candle Wax Melts Production Market Share ()
    Figure Yankee Candle Wax Melts Revenue Market Share ()
    Table Scentsy Basic Information, Manufacturing Base, Sales Area and Its Competitors
    Table Scentsy Wax Melts Capacity, Production (MT), Revenue (Million USD), Price (USD/MT) and Gross Margin ()
    Figure Scentsy Wax Melts Production Growth Rate ()
    Figure Scentsy Wax Melts Production Market Share ()
    Figure Scentsy Wax Melts Revenue Market Share ()
    Table SC Johnson Basic Information, Manufacturing Base, Sales Area and Its Competitors
    Table SC Johnson Wax Melts Capacity, Production (MT), Revenue (Million USD), Price (USD/MT) and Gross Margin ()
    Figure SC Johnson Wax Melts Production Growth Rate ()
    Figure SC Johnson Wax Melts Production Market Share ()
    Figure SC Johnson Wax Melts Revenue Market Share ()
    Table Reckitt Benckiser Basic Information, Manufacturing Base, Sales Area and Its Competitors
    Table Reckitt Benckiser Wax Melts Capacity, Production (MT), Revenue (Million USD), Price (USD/MT) and Gross Margin ()
    Figure Reckitt Benckiser Wax Melts Production Growth Rate ()
    Figure Reckitt Benckiser Wax Melts Production Market Share ()
    Figure Reckitt Benckiser Wax Melts Revenue Market Share ()
    Table Rimports Limited Basic Information, Manufacturing Base, Sales Area and Its Competitors
    Table Rimports Limited Wax Melts Capacity, Production (MT), Revenue (Million USD), Price (USD/MT) and Gross Margin ()
    Figure Rimports Limited Wax Melts Production Growth Rate ()
    Figure Rimports Limited Wax Melts Production Market Share ()
    Figure Rimports Limited Wax Melts Revenue Market Share ()
    Table Bramble Bay Candle Co. Basic Information, Manufacturing Base, Sales Area and Its Competitors
    Table Bramble Bay Candle Co. Wax Melts Capacity, Production (MT), Revenue (Million USD), Price (USD/MT) and Gross Margin ()
    Figure Bramble Bay Candle Co. Wax Melts Production Growth Rate ()
    Figure Bramble Bay Candle Co. Wax Melts Production Market Share ()
    Figure Bramble Bay Candle Co. Wax Melts Revenue Market Share ()
    Table Production Base and Market Concentration Rate of Raw Material
    Figure Price Trend of Key Raw Materials
    Table Key Suppliers of Raw Materials
    Figure Manufacturing Cost Structure of Wax Melts
    Figure Manufacturing Process Analysis of Wax Melts
    Figure Wax Melts Industrial Chain Analysis
    Table Raw Materials Sources of Wax Melts Major Manufacturers
    Table Major Buyers of Wax Melts
    Table Distributors/Traders List
    Figure Global Wax Melts Capacity, Production (MT) and Growth Rate Forecast ()
    Figure Global Wax Melts Revenue (Million USD) and Growth Rate Forecast ()
    Figure Global Wax Melts Price (Million USD) and Trend Forecast ()
    Table Global Wax Melts Production (MT) Forecast by Region ()
    Figure Global Wax Melts Production Market Share Forecast by Region ()
    Table Global Wax Melts Consumption (MT) Forecast by Region ()
    Figure Global Wax Melts Consumption Market Share Forecast by Region ()
    Figure North America Wax Melts Production (MT) and Growth Rate Forecast ()
    Figure North America Wax Melts Revenue (Million USD) and Growth Rate Forecast ()
    Table North America Wax Melts Production, Consumption, Export and Import (MT) Forecast ()
    Figure Europe Wax Melts Production (MT) and Growth Rate Forecast ()
    Figure Europe Wax Melts Revenue (Million USD) and Growth Rate Forecast ()
    Table Europe Wax Melts Production, Consumption, Export and Import (MT) Forecast ()
    Figure China Wax Melts Production (MT) and Growth Rate Forecast ()
    Figure China Wax Melts Revenue (Million USD) and Growth Rate Forecast ()
    Table China Wax Melts Production, Consumption, Export and Import (MT) Forecast ()
    Figure Japan Wax Melts Production (MT) and Growth Rate Forecast ()
    Figure Japan Wax Melts Revenue (Million USD) and Growth Rate Forecast ()
    Table Japan Wax Melts Production, Consumption, Export and Import (MT) Forecast ()
    Figure Southeast Asia Wax Melts Production (MT) and Growth Rate Forecast ()
    Figure Southeast Asia Wax Melts Revenue (Million USD) and Growth Rate Forecast ()
    Table Southeast Asia Wax Melts Production, Consumption, Export and Import (MT) Forecast ()
    Figure India Wax Melts Production (MT) and Growth Rate Forecast ()
    Figure India Wax Melts Revenue (Million USD) and Growth Rate Forecast ()
    Table India Wax Melts Production, Consumption, Export and Import (MT) Forecast ()
    Table Global Wax Melts Production (MT) Forecast by Type ()
    Figure Global Wax Melts Production (MT) Forecast by Type ()
    Table Global Wax Melts Revenue (Million USD) Forecast by Type ()
    Figure Global Wax Melts Revenue Market Share Forecast by Type ()
    Table Global Wax Melts Price Forecast by Type ()
    Table Global Wax Melts Consumption (MT) Forecast by Application ()
    Figure Global Wax Melts Consumption (MT) Forecast by Application ()
    Table Research Programs/Design for This Report
    Figure Bottom-up and Top-down Approaches for This Report
    Figure Data Triangulation
    Table Key Data Information from Secondary Sources
    Table Key Data Information from Primary Source

Key Players

In addition to the listed manufacturers, the following companies are also significant participants in the global wax melts market:

• Candle-lite Company
• Colonial Candle
• Bridgewater Candle Company
• Village Candle
• WoodWick (Newell Brands)
• Bath & Body Works
• Swan Creek Candle Co.
• Kringle Candle Company
• Chesapeake Bay Candle
• Aldi Private Label Wax Melts

These players compete on fragrance innovation, sustainability, packaging design, and distribution networks.

Segments Analysis

By Product Type

• Soy Wax Melts – Eco-friendly, biodegradable, and increasingly preferred by health-conscious consumers.
• Paraffin Wax Melts – Traditional, cost-effective, widely available.
• Beeswax & Blended Wax Melts – Premium segment offering natural alternatives.
• Other Specialty Wax Melts – Includes coconut wax and custom blends.

By Application

• Home Use – Dominant segment, driven by lifestyle and interior fragrance trends.
• Commercial Use – Hotels, spas, retail outlets, and offices adopting wax melts for ambiance.
• Gift & Specialty Use – Seasonal and decorative wax melts for holidays and events.

Regional Analysis

• North America – Largest market, driven by strong consumer preference for home fragrance products.
• Europe – High demand for eco-friendly and premium wax melts; Germany, UK, and France lead.
• Asia-Pacific – Fastest-growing region; rising disposable incomes in China, India, and Southeast Asia.
• South America – Brazil and Argentina show growing adoption in urban households.
• Middle East & Africa – Emerging demand in urban centers; premium wax melts gaining traction in Gulf countries.