Global Grape Wine Market Research Report 2026

Global Grape Wine Market Research Report 2026

Pages: 210

Format: PDF

Date: 01-2026

This strategic report provides a comprehensive analysis of the Global Grape Wine Market, offering an in-depth evaluation of industry dynamics, competitive positioning, and growth projections for the 2026–2036 forecast period.


Global Grape Wine Market: Strategic Analysis & Forecast (2026–2036)

1. Market Overview

The global grape wine market is entering a transformative phase characterized by "premiumization"—where consumers drink less in volume but opt for higher-quality, higher-priced bottles. While traditional "Old World" markets (France, Italy, Spain) maintain their cultural dominance, "New World" producers and emerging Asian markets are driving technological innovation in viticulture.

  • Market Valuation (2025): Estimated at USD 345.5 Billion.

  • Projected Valuation (2036): Expected to reach USD 510.2 Billion.

  • CAGR (2026–2036): Projected at 4.2%.

2. Global Key Players

The competitive landscape includes both high-volume conglomerates and luxury-focused estates:

  • E. & J. Gallo Winery (USA)

  • Constellation Brands (USA)

  • Treasury Wine Estates (TWE) (Australia)

  • Pernod Ricard (France)

  • LVMH Moët Hennessy Louis Vuitton (France)

  • Castel Group (France)

  • Concha y Toro (Chile)

  • Accolade Wines (Australia)

  • Grupo Peñaflor (Argentina)

  • Changyu Pioneer Wine (China)

  • The Wine Group (USA)

  • Casella Family Brands (Australia)

3. Comprehensive Segment Analysis

By Product Type

  • Still Red Wine: Remains the largest segment, favored for its perceived health benefits and aging potential.

  • Still White Wine: Driven by the rising popularity of crisp, aromatic varieties like Sauvignon Blanc and Pinot Grigio.

  • Still Rose Wine: Transitions from a seasonal "summer drink" to a year-round lifestyle choice, particularly among Millennials.

  • Sparkling Wine: The fastest-growing sub-segment, led by Prosecco and Champagne, increasingly consumed for everyday celebrations.

  • Fortified & Dessert Wine: A niche but high-value segment (Port, Sherry, Ice Wine).

By Price Point

  • Economy/Mass Market: High volume, low margins; sold primarily in supermarkets.

  • Premium & Super-Premium: The core growth engine of the market.

  • Ultra-Premium/Luxury: Investment-grade wines and iconic labels with high brand equity.

By Distribution Channel

  • Off-Trade (Retail): Supermarkets, hypermarkets, specialty wine shops, and the rapidly expanding E-commerce/DTC (Direct-to-Consumer) channel.

  • On-Trade (Hospitality): Restaurants, bars, hotels, and cafes.

4. Regional Analysis

  • Europe (The Traditional Core): France, Italy, and Spain remain the leading producers and exporters. Focus is on terroir and strict AOC/DOC regulations.

  • North America: The United States is the world’s largest wine-consuming nation by volume. Premiumization is most visible here.

  • Asia-Pacific: China and India are the primary growth frontiers. While China’s domestic production is significant (Changyu, Greatwall), there is a high appetite for imported luxury French and Australian wines.

  • South America: Chile and Argentina dominate export-oriented "New World" styles, focusing on Malbec and Cabernet Sauvignon.

5. Porter’s Five Forces

  1. Bargaining Power of Suppliers (Moderate): Independent grape growers have some leverage, but weather dependency and perishable nature of the crop limit their power.

  2. Bargaining Power of Buyers (High): Large retail chains (Walmart, Tesco) and savvy consumers with access to price-comparison apps exert significant pressure.

  3. Threat of New Entrants (Low to Moderate): Establishing a vineyard is capital-intensive and requires years of "curing" before profitable production; however, "virtual wineries" (buying grapes/space) lower barriers.

  4. Threat of Substitutes (High): Intense competition from craft beer, premium spirits, and the rising "Sober-Curious" movement (Non-alcoholic alternatives).

  5. Competitive Rivalry (Very High): The market is extremely fragmented with thousands of small producers competing against global giants.

6. SWOT Analysis

  • Strengths: Deep cultural heritage; high emotional consumer connection; established global trade routes.

  • Weaknesses: Highly vulnerable to climate change; aging consumer base in some traditional markets.

  • Opportunities: Growth of "Natural" and "Organic" wines; expansion of canned and alternative packaging (Bag-in-box) for portability.

  • Threats: Rising excise taxes and health-related government regulations (warning labels); disruptions in global logistics.

7. Trend Analysis

  • Sustainability & ESG: Increasing demand for biodynamic and vegan-certified wines.

  • Alternative Packaging: Move toward lightweight glass, aluminum cans, and flat recycled PET bottles to reduce carbon footprints.

  • Digitalization: Use of AI for vineyard management and Blockchain for anti-counterfeiting in luxury wine trading.

  • Low/No Alcohol: The "No-Lo" segment is surging as health-conscious Gen Z consumers enter the market.

8. Drivers & Challenges

  • Driver: The rise of the global middle class in emerging economies leading to increased westernized consumption patterns.

  • Driver: Continued innovation in wine tourism (Enotourism) as a revenue stream.

  • Challenge: Climate Change: Shifting viticulture zones and unpredictable harvests due to extreme weather (frost, wildfires).

  • Challenge: Changing alcohol consumption habits among younger demographics who prioritize wellness.

9. Value Chain Analysis

  1. Viticulture: Grape growing, soil management, and harvesting.

  2. Oenology (Winery): Fermentation, aging (oak vs. steel), blending, and filtration.

  3. Packaging: Bottling, corking/screwing, and labeling.

  4. Marketing & Distribution: Global logistics, branding, and wholesale.

  5. Retail/Consumption: The final touchpoint in the On-trade or Off-trade environment.

10. Quick Recommendations for Stakeholders

  • For Producers: Invest in drought-resistant grape varieties and water-management technology to mitigate climate risks.

  • For Investors: Look toward the Premium Sparkling and Rose segments, which show the highest resilience and growth potential.

  • For Retailers: Enhance the Digital Sommelier experience; e-commerce platforms with detailed story-telling and food-pairing AI convert at higher rates.

  • For Marketing Teams: Shift focus from "snobbery" to "accessibility and transparency"—younger consumers value the story behind the label and environmental ethics.

Table of Contents

Global Grape Wine Sales Market Report 2018
1 Grape Wine Market Overview
    1.1 Product Overview and Scope of Grape Wine
    1.2 Classification of Grape Wine by Product Category
        1.2.1 Global Grape Wine Market Size (Sales) Comparison by Type
        1.2.2 Global Grape Wine Market Size (Sales) Market Share by Type (Product Category) in
        1.2.3 Red Wine
        1.2.4 White Wine
        1.2.5 Rose Wine
        1.2.6 Other
    1.3 Global Grape Wine Market by Application/End Users
        1.3.1 Global Grape Wine Sales (Volume) and Market Share Comparison by Application
        1.3.1 Commercial Consumption
        1.3.2 Household Consumption
        1.3.3 Other
    1.4 Global Grape Wine Market by Region
        1.4.1 Global Grape Wine Market Size (Value) Comparison by Region
        1.4.2 United States Grape Wine Status and Prospect
        1.4.3 Europe Grape Wine Status and Prospect
        1.4.4 China Grape Wine Status and Prospect
        1.4.5 Japan Grape Wine Status and Prospect
        1.4.6 Southeast Asia Grape Wine Status and Prospect
        1.4.7 India Grape Wine Status and Prospect
    1.5 Global Market Size (Value and Volume) of Grape Wine
        1.5.1 Global Grape Wine Sales and Growth Rate
        1.5.2 Global Grape Wine Revenue and Growth Rate

2 Global Grape Wine Competition by Players/Suppliers, Type and Application
     2.1 Global Grape Wine Market Competition by Players/Suppliers
        2.1.1 Global Grape Wine Sales and Market Share of Key Players/Suppliers ()
        2.1.2 Global Grape Wine Revenue and Share by Players/Suppliers ()
    2.2 Global Grape Wine (Volume and Value) by Type
        2.2.1 Global Grape Wine Sales and Market Share by Type ()
        2.2.2 Global Grape Wine Revenue and Market Share by Type ()
    2.3 Global Grape Wine (Volume and Value) by Region
        2.3.1 Global Grape Wine Sales and Market Share by Region ()
        2.3.2 Global Grape Wine Revenue and Market Share by Region ()
    2.4 Global Grape Wine (Volume) by Application

3 United States Grape Wine (Volume, Value and Sales Price)
    3.1 United States Grape Wine Sales and Value ()
        3.1.1 United States Grape Wine Sales and Growth Rate ()
        3.1.2 United States Grape Wine Revenue and Growth Rate ()
        3.1.3 United States Grape Wine Sales Price Trend ()
    3.2 United States Grape Wine Sales Volume and Market Share by Players ()
    3.3 United States Grape Wine Sales Volume and Market Share by Type ()
    3.4 United States Grape Wine Sales Volume and Market Share by Application ()

4 Europe Grape Wine (Volume, Value and Sales Price)
    4.1 Europe Grape Wine Sales and Value ()
        4.1.1 Europe Grape Wine Sales and Growth Rate ()
        4.1.2 Europe Grape Wine Revenue and Growth Rate ()
        4.1.3 Europe Grape Wine Sales Price Trend ()
    4.2 Europe Grape Wine Sales Volume and Market Share by Players ()
    4.3 Europe Grape Wine Sales Volume and Market Share by Type ()
    4.4 Europe Grape Wine Sales Volume and Market Share by Application ()

5 China Grape Wine (Volume, Value and Sales Price)
    5.1 China Grape Wine Sales and Value ()
        5.1.1 China Grape Wine Sales and Growth Rate ()
        5.1.2 China Grape Wine Revenue and Growth Rate ()
        5.1.3 China Grape Wine Sales Price Trend ()
    5.2 China Grape Wine Sales Volume and Market Share by Players ()
    5.3 China Grape Wine Sales Volume and Market Share by Type ()
    5.4 China Grape Wine Sales Volume and Market Share by Application ()

6 Japan Grape Wine (Volume, Value and Sales Price)
    6.1 Japan Grape Wine Sales and Value ()
        6.1.1 Japan Grape Wine Sales and Growth Rate ()
        6.1.2 Japan Grape Wine Revenue and Growth Rate ()
        6.1.3 Japan Grape Wine Sales Price Trend ()
    6.2 Japan Grape Wine Sales Volume and Market Share by Players ()
    6.3 Japan Grape Wine Sales Volume and Market Share by Type ()
    6.4 Japan Grape Wine Sales Volume and Market Share by Application ()

7 Southeast Asia Grape Wine (Volume, Value and Sales Price)
    7.1 Southeast Asia Grape Wine Sales and Value ()
        7.1.1 Southeast Asia Grape Wine Sales and Growth Rate ()
        7.1.2 Southeast Asia Grape Wine Revenue and Growth Rate ()
        7.1.3 Southeast Asia Grape Wine Sales Price Trend ()
    7.2 Southeast Asia Grape Wine Sales Volume and Market Share by Players ()
    7.3 Southeast Asia Grape Wine Sales Volume and Market Share by Type ()
    7.4 Southeast Asia Grape Wine Sales Volume and Market Share by Application ()

8 India Grape Wine (Volume, Value and Sales Price)
    8.1 India Grape Wine Sales and Value ()
        8.1.1 India Grape Wine Sales and Growth Rate ()
        8.1.2 India Grape Wine Revenue and Growth Rate ()
        8.1.3 India Grape Wine Sales Price Trend ()
    8.2 India Grape Wine Sales Volume and Market Share by Players ()
    8.3 India Grape Wine Sales Volume and Market Share by Type ()
    8.4 India Grape Wine Sales Volume and Market Share by Application ()

9 Global Grape Wine Players/Suppliers Profiles and Sales Data
    9.1 CHANGYU
        9.1.1 Company Basic Information, Manufacturing Base and Competitors
        9.1.2 Grape Wine Product Category, Application and Specification
            9.1.2.1 Product A
            9.1.2.2 Product B
        9.1.3 CHANGYU Grape Wine Sales, Revenue, Price and Gross Margin ()
        9.1.4 Main Business/Business Overview
    9.2 Greatwall
        9.2.1 Company Basic Information, Manufacturing Base and Competitors
        9.2.2 Grape Wine Product Category, Application and Specification
            9.2.2.1 Product A
            9.2.2.2 Product B
        9.2.3 Greatwall Grape Wine Sales, Revenue, Price and Gross Margin ()
        9.2.4 Main Business/Business Overview
    9.3 Dynasty
        9.3.1 Company Basic Information, Manufacturing Base and Competitors
        9.3.2 Grape Wine Product Category, Application and Specification
            9.3.2.1 Product A
            9.3.2.2 Product B
        9.3.3 Dynasty Grape Wine Sales, Revenue, Price and Gross Margin ()
        9.3.4 Main Business/Business Overview
    9.4 MOGAO
        9.4.1 Company Basic Information, Manufacturing Base and Competitors
        9.4.2 Grape Wine Product Category, Application and Specification
            9.4.2.1 Product A
            9.4.2.2 Product B
        9.4.3 MOGAO Grape Wine Sales, Revenue, Price and Gross Margin ()
        9.4.4 Main Business/Business Overview
    9.5 Niya
        9.5.1 Company Basic Information, Manufacturing Base and Competitors
        9.5.2 Grape Wine Product Category, Application and Specification
            9.5.2.1 Product A
            9.5.2.2 Product B
        9.5.3 Niya Grape Wine Sales, Revenue, Price and Gross Margin ()
        9.5.4 Main Business/Business Overview
    9.6 Granddragon
        9.6.1 Company Basic Information, Manufacturing Base and Competitors
        9.6.2 Grape Wine Product Category, Application and Specification
            9.6.2.1 Product A
            9.6.2.2 Product B
        9.6.3 Granddragon Grape Wine Sales, Revenue, Price and Gross Margin ()
        9.6.4 Main Business/Business Overview
    9.7 Tonhwa
        9.7.1 Company Basic Information, Manufacturing Base and Competitors
        9.7.2 Grape Wine Product Category, Application and Specification
            9.7.2.1 Product A
            9.7.2.2 Product B
        9.7.3 Tonhwa Grape Wine Sales, Revenue, Price and Gross Margin ()
        9.7.4 Main Business/Business Overview
    9.8 Dragonseal
        9.8.1 Company Basic Information, Manufacturing Base and Competitors
        9.8.2 Grape Wine Product Category, Application and Specification
            9.8.2.1 Product A
            9.8.2.2 Product B
        9.8.3 Dragonseal Grape Wine Sales, Revenue, Price and Gross Margin ()
        9.8.4 Main Business/Business Overview
    9.9 Castel
        9.9.1 Company Basic Information, Manufacturing Base and Competitors
        9.9.2 Grape Wine Product Category, Application and Specification
            9.9.2.1 Product A
            9.9.2.2 Product B
        9.9.3 Castel Grape Wine Sales, Revenue, Price and Gross Margin ()
        9.9.4 Main Business/Business Overview
    9.10 Shangeri-La
        9.10.1 Company Basic Information, Manufacturing Base and Competitors
        9.10.2 Grape Wine Product Category, Application and Specification
            9.10.2.1 Product A
            9.10.2.2 Product B
        9.10.3 Shangeri-La Grape Wine Sales, Revenue, Price and Gross Margin ()
        9.10.4 Main Business/Business Overview

10 Grape Wine Maufacturing Cost Analysis
    10.1 Grape Wine Key Raw Materials Analysis
        10.1.1 Key Raw Materials
        10.1.2 Price Trend of Key Raw Materials
        10.1.3 Key Suppliers of Raw Materials
        10.1.4 Market Concentration Rate of Raw Materials
    10.2 Proportion of Manufacturing Cost Structure
        10.2.1 Raw Materials
        10.2.2 Labor Cost
        10.2.3 Manufacturing Process Analysis of Grape Wine
    10.3 Manufacturing Process Analysis of Grape Wine

11 Industrial Chain, Sourcing Strategy and Downstream Buyers
    11.1 Grape Wine Industrial Chain Analysis
    11.2 Upstream Raw Materials Sourcing
    11.3 Raw Materials Sources of Grape Wine Major Manufacturers in
    11.4 Downstream Buyers

12 Marketing Strategy Analysis, Distributors/Traders
    12.1 Marketing Channel
        12.1.1 Direct Marketing
        12.1.2 Indirect Marketing
        12.1.3 Marketing Channel Development Trend
    12.2 Market Positioning
        12.2.1 Pricing Strategy
        12.2.2 Brand Strategy
        12.2.3 Target Client
    12.3 Distributors/Traders List

13 Market Effect Factors Analysis
    13.1 Technology Progress/Risk
        13.1.1 Substitutes Threat
        13.1.2 Technology Progress in Related Industry
    13.2 Consumer Needs/Customer Preference Change
    13.3 Economic/Political Environmental Change

14 Global Grape Wine Market Forecast (2018-2025)
    14.1 Global Grape Wine Sales Volume, Revenue and Price Forecast (2018-2025)
       14.1.1 Global Grape Wine Sales Volume and Growth Rate Forecast (2018-2025)
       14.1.2 Global Grape Wine Revenue and Growth Rate Forecast (2018-2025)
       14.1.3 Global Grape Wine Price and Trend Forecast (2018-2025)
    14.2 Global Grape Wine Sales Volume, Revenue and Growth Rate Forecast by Region (2018-2025)
       14.2.1 Global Grape Wine Sales Volume and Growth Rate Forecast by Regions (2018-2025)
       14.2.2 Global Grape Wine Revenue and Growth Rate Forecast by Regions (2018-2025)
       14.2.3 United States Grape Wine Sales Volume, Revenue and Growth Rate Forecast (2018-2025)
       14.2.4 Europe Grape Wine Sales Volume, Revenue and Growth Rate Forecast (2018-2025)
       14.2.5 China Grape Wine Sales Volume, Revenue and Growth Rate Forecast (2018-2025)
       14.2.6 Japan Grape Wine Sales Volume, Revenue and Growth Rate Forecast (2018-2025)
       14.2.7 Southeast Asia Grape Wine Sales Volume, Revenue and Growth Rate Forecast (2018-2025)
       14.2.8 India Grape Wine Sales Volume, Revenue and Growth Rate Forecast (2018-2025)
    14.3 Global Grape Wine Sales Volume, Revenue and Price Forecast by Type (2018-2025)
       14.3.1 Global Grape Wine Sales Forecast by Type (2018-2025)
       14.3.2 Global Grape Wine Revenue Forecast by Type (2018-2025)
       14.3.3 Global Grape Wine Price Forecast by Type (2018-2025)
    14.4 Global Grape Wine Sales Volume Forecast by Application (2018-2025)

15 Research Findings and Conclusion

16 Appendix
    16.1 Methodology/Research Approach
        16.1.1 Research Programs/Design
        16.1.2 Market Size Estimation
        16.1.3 Market Breakdown and Data Triangulation
    16.2 Data Source
        16.2.1 Secondary Sources
        16.2.2 Primary Sources
    16.3 Disclaimer
List of Tables and Figures

    Figure Product Picture of Grape Wine
    Figure Global Grape Wine Sales Volume Comparison (K Units) by Type
    Figure Global Grape Wine Sales Volume Market Share by Type (Product Category) in
    Figure Red Wine Product Picture
    Figure White Wine Product Picture
    Figure Rose Wine Product Picture
    Figure Other Product Picture
    Figure Global Grape Wine Sales Comparison (K Units) by Application
    Figure Global Sales Market Share of Grape Wine by Application in
    Figure Commercial Consumption Examples
    Table Key Downstream Customer in Commercial Consumption
    Figure Household Consumption Examples
    Table Key Downstream Customer in Household Consumption
    Figure Other Examples
    Table Key Downstream Customer in Other
    Figure Global Grape Wine Market Size (Million USD) by Regions
    Figure United States Grape Wine Revenue (Million USD) and Growth Rate
    Figure Europe Grape Wine Revenue (Million USD) and Growth Rate
    Figure China Grape Wine Revenue (Million USD) and Growth Rate
    Figure Japan Grape Wine Revenue (Million USD) and Growth Rate
    Figure Southeast Asia Grape Wine Revenue (Million USD) and Growth Rate
    Figure India Grape Wine Revenue (Million USD) and Growth Rate
    Figure Global Grape Wine Sales Volume (K Units) and Growth Rate
    Figure Global Grape Wine Revenue (Million USD) and Growth Rate
    Figure Global Market Major Players Grape Wine Sales Volume (K Units) ()
    Table Global Grape Wine Sales (K Units) of Key Players/Suppliers ()
    Table Global Grape Wine Sales Share by Players/Suppliers ()
    Figure  Grape Wine Sales Share by Players/Suppliers
    Figure  Grape Wine Sales Share by Players/Suppliers
    Figure Global Grape Wine Revenue (Million USD) by Players/Suppliers ()
    Table Global Grape Wine Revenue (Million USD) by Players/Suppliers ()
    Table Global Grape Wine Revenue Share by Players/Suppliers ()
    Table  Global Grape Wine Revenue Share by Players
    Table  Global Grape Wine Revenue Share by Players
    Table Global Grape Wine Sales (K Units) and Market Share by Type ()
    Table Global Grape Wine Sales Share (K Units) by Type ()
    Figure Sales Market Share of Grape Wine by Type ()
    Figure Global Grape Wine Sales Growth Rate by Type ()
    Table Global Grape Wine Revenue (Million USD) and Market Share by Type ()
    Table Global Grape Wine Revenue Share by Type ()
    Figure Revenue Market Share of Grape Wine by Type ()
    Figure Global Grape Wine Revenue Growth Rate by Type ()
    Table Global Grape Wine Sales Volume (K Units) and Market Share by Region ()
    Table Global Grape Wine Sales Share by Region ()
    Figure Sales Market Share of Grape Wine by Region ()
    Figure Global Grape Wine Sales Growth Rate by Region in
    Table Global Grape Wine Revenue (Million USD) and Market Share by Region ()
    Table Global Grape Wine Revenue Share (%) by Region ()
    Figure Revenue Market Share of Grape Wine by Region ()
    Figure Global Grape Wine Revenue Growth Rate by Region in
    Table Global Grape Wine Revenue (Million USD) and Market Share by Region ()
    Table Global Grape Wine Revenue Share (%) by Region ()
    Figure Revenue Market Share of Grape Wine by Region ()
    Figure Global Grape Wine Revenue Market Share by Region in
    Table Global Grape Wine Sales Volume (K Units) and Market Share by Application ()
    Table Global Grape Wine Sales Share (%) by Application ()
    Figure Sales Market Share of Grape Wine by Application ()
    Figure Global Grape Wine Sales Market Share by Application ()
    Figure United States Grape Wine Sales (K Units) and Growth Rate ()
    Figure United States Grape Wine Revenue (Million USD) and Growth Rate ()
    Figure United States Grape Wine Sales Price (USD/Unit) Trend ()
    Table United States Grape Wine Sales Volume (K Units) by Players ()
    Table United States Grape Wine Sales Volume Market Share by Players ()
    Figure United States Grape Wine Sales Volume Market Share by Players in
    Table United States Grape Wine Sales Volume (K Units) by Type ()
    Table United States Grape Wine Sales Volume Market Share by Type ()
    Figure United States Grape Wine Sales Volume Market Share by Type in
    Table United States Grape Wine Sales Volume (K Units) by Application ()
    Table United States Grape Wine Sales Volume Market Share by Application ()
    Figure United States Grape Wine Sales Volume Market Share by Application in
    Figure Europe Grape Wine Sales (K Units) and Growth Rate ()
    Figure Europe Grape Wine Revenue (Million USD) and Growth Rate ()
    Figure Europe Grape Wine Sales Price (USD/Unit) Trend ()
    Table Europe Grape Wine Sales Volume (K Units) by Players ()
    Table Europe Grape Wine Sales Volume Market Share by Players ()
    Figure Europe Grape Wine Sales Volume Market Share by Players in
    Table Europe Grape Wine Sales Volume (K Units) by Type ()
    Table Europe Grape Wine Sales Volume Market Share by Type ()
    Figure Europe Grape Wine Sales Volume Market Share by Type in
    Table Europe Grape Wine Sales Volume (K Units) by Application ()
    Table Europe Grape Wine Sales Volume Market Share by Application ()
    Figure Europe Grape Wine Sales Volume Market Share by Application in
    Figure China Grape Wine Sales (K Units) and Growth Rate ()
    Figure China Grape Wine Revenue (Million USD) and Growth Rate ()
    Figure China Grape Wine Sales Price (USD/Unit) Trend ()
    Table China Grape Wine Sales Volume (K Units) by Players ()
    Table China Grape Wine Sales Volume Market Share by Players ()
    Figure China Grape Wine Sales Volume Market Share by Players in
    Table China Grape Wine Sales Volume (K Units) by Type ()
    Table China Grape Wine Sales Volume Market Share by Type ()
    Figure China Grape Wine Sales Volume Market Share by Type in
    Table China Grape Wine Sales Volume (K Units) by Application ()
    Table China Grape Wine Sales Volume Market Share by Application ()
    Figure China Grape Wine Sales Volume Market Share by Application in
    Figure Japan Grape Wine Sales (K Units) and Growth Rate ()
    Figure Japan Grape Wine Revenue (Million USD) and Growth Rate ()
    Figure Japan Grape Wine Sales Price (USD/Unit) Trend ()
    Table Japan Grape Wine Sales Volume (K Units) by Players ()
    Table Japan Grape Wine Sales Volume Market Share by Players ()
    Figure Japan Grape Wine Sales Volume Market Share by Players in
    Table Japan Grape Wine Sales Volume (K Units) by Type ()
    Table Japan Grape Wine Sales Volume Market Share by Type ()
    Figure Japan Grape Wine Sales Volume Market Share by Type in
    Table Japan Grape Wine Sales Volume (K Units) by Application ()
    Table Japan Grape Wine Sales Volume Market Share by Application ()
    Figure Japan Grape Wine Sales Volume Market Share by Application in
    Figure Southeast Asia Grape Wine Sales (K Units) and Growth Rate ()
    Figure Southeast Asia Grape Wine Revenue (Million USD) and Growth Rate ()
    Figure Southeast Asia Grape Wine Sales Price (USD/Unit) Trend ()
    Table Southeast Asia Grape Wine Sales Volume (K Units) by Players ()
    Table Southeast Asia Grape Wine Sales Volume Market Share by Players ()
    Figure Southeast Asia Grape Wine Sales Volume Market Share by Players in
    Table Southeast Asia Grape Wine Sales Volume (K Units) by Type ()
    Table Southeast Asia Grape Wine Sales Volume Market Share by Type ()
    Figure Southeast Asia Grape Wine Sales Volume Market Share by Type in
    Table Southeast Asia Grape Wine Sales Volume (K Units) by Application ()
    Table Southeast Asia Grape Wine Sales Volume Market Share by Application ()
    Figure Southeast Asia Grape Wine Sales Volume Market Share by Application in
    Figure India Grape Wine Sales (K Units) and Growth Rate ()
    Figure India Grape Wine Revenue (Million USD) and Growth Rate ()
    Figure India Grape Wine Sales Price (USD/Unit) Trend ()
    Table India Grape Wine Sales Volume (K Units) by Players ()
    Table India Grape Wine Sales Volume Market Share by Players ()
    Figure India Grape Wine Sales Volume Market Share by Players in
    Table India Grape Wine Sales Volume (K Units) by Type ()
    Table India Grape Wine Sales Volume Market Share by Type ()
    Figure India Grape Wine Sales Volume Market Share by Type in
    Table India Grape Wine Sales Volume (K Units) by Application ()
    Table India Grape Wine Sales Volume Market Share by Application ()
    Figure India Grape Wine Sales Volume Market Share by Application in
    Table CHANGYU Basic Information List
    Table CHANGYU Grape Wine Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin ()
    Figure CHANGYU Grape Wine Sales Growth Rate ()
    Figure CHANGYU Grape Wine Sales Global Market Share ()
    Figure CHANGYU Grape Wine Revenue Global Market Share ()
    Table Greatwall Basic Information List
    Table Greatwall Grape Wine Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin ()
    Figure Greatwall Grape Wine Sales Growth Rate ()
    Figure Greatwall Grape Wine Sales Global Market Share ()
    Figure Greatwall Grape Wine Revenue Global Market Share ()
    Table Dynasty Basic Information List
    Table Dynasty Grape Wine Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin ()
    Figure Dynasty Grape Wine Sales Growth Rate ()
    Figure Dynasty Grape Wine Sales Global Market Share (
    Figure Dynasty Grape Wine Revenue Global Market Share ()
    Table MOGAO Basic Information List
    Table MOGAO Grape Wine Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin ()
    Figure MOGAO Grape Wine Sales Growth Rate ()
    Figure MOGAO Grape Wine Sales Global Market Share ()
    Figure MOGAO Grape Wine Revenue Global Market Share ()
    Table Niya Basic Information List
    Table Niya Grape Wine Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin ()
    Figure Niya Grape Wine Sales Growth Rate ()
    Figure Niya Grape Wine Sales Global Market Share ()
    Figure Niya Grape Wine Revenue Global Market Share ()
    Table Granddragon Basic Information List
    Table Granddragon Grape Wine Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin ()
    Figure Granddragon Grape Wine Sales Growth Rate ()
    Figure Granddragon Grape Wine Sales Global Market Share (
    Figure Granddragon Grape Wine Revenue Global Market Share ()
    Table Tonhwa Basic Information List
    Table Tonhwa Grape Wine Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin ()
    Figure Tonhwa Grape Wine Sales Growth Rate ()
    Figure Tonhwa Grape Wine Sales Global Market Share ()
    Figure Tonhwa Grape Wine Revenue Global Market Share ()
    Table Dragonseal Basic Information List
    Table Dragonseal Grape Wine Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin ()
    Figure Dragonseal Grape Wine Sales Growth Rate ()
    Figure Dragonseal Grape Wine Sales Global Market Share (
    Figure Dragonseal Grape Wine Revenue Global Market Share ()
    Table Castel Basic Information List
    Table Castel Grape Wine Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin ()
    Figure Castel Grape Wine Sales Growth Rate ()
    Figure Castel Grape Wine Sales Global Market Share ()
    Figure Castel Grape Wine Revenue Global Market Share ()
    Table Shangeri-La Basic Information List
    Table Shangeri-La Grape Wine Sales (K Units), Revenue (Million USD), Price (USD/Unit) and Gross Margin ()
    Figure Shangeri-La Grape Wine Sales Growth Rate ()
    Figure Shangeri-La Grape Wine Sales Global Market Share ()
    Figure Shangeri-La Grape Wine Revenue Global Market Share ()
    Table Production Base and Market Concentration Rate of Raw Material
    Figure Price Trend of Key Raw Materials
    Table Key Suppliers of Raw Materials
    Figure Manufacturing Cost Structure of Grape Wine
    Figure Manufacturing Process Analysis of Grape Wine
    Figure Grape Wine Industrial Chain Analysis
    Table Raw Materials Sources of Grape Wine Major Players in
    Table Major Buyers of Grape Wine
    Table Distributors/Traders List
    Figure Global Grape Wine Sales Volume (K Units) and Growth Rate Forecast (2018-2025)
    Figure Global Grape Wine Revenue (Million USD) and Growth Rate Forecast (2018-2025)
    Figure Global Grape Wine Price (USD/Unit) and Trend Forecast (2018-2025)
    Table Global Grape Wine Sales Volume (K Units) Forecast by Regions (2018-2025)
    Figure Global Grape Wine Sales Volume Market Share Forecast by Regions (2018-2025)
    Figure Global Grape Wine Sales Volume Market Share Forecast by Regions in 2025
    Table Global Grape Wine Revenue (Million USD) Forecast by Regions (2018-2025)
    Figure Global Grape Wine Revenue Market Share Forecast by Regions (2018-2025)
    Figure Global Grape Wine Revenue Market Share Forecast by Regions in 2025
    Figure United States Grape Wine Sales Volume (K Units) and Growth Rate Forecast (2018-2025)
    Figure United States Grape Wine Revenue (Million USD) and Growth Rate Forecast (2018-2025)
    Figure Europe Grape Wine Sales Volume (K Units) and Growth Rate Forecast (2018-2025)
    Figure Europe Grape Wine Revenue and Growth Rate Forecast (2018-2025)
    Figure China Grape Wine Sales Volume (K Units) and Growth Rate Forecast (2018-2025)
    Figure China Grape Wine Revenue (Million USD) and Growth Rate Forecast (2018-2025)
    Figure Japan Grape Wine Sales Volume (K Units) and Growth Rate Forecast (2018-2025)
    Figure Japan Grape Wine Revenue (Million USD) and Growth Rate Forecast (2018-2025)
    Figure Southeast Asia Grape Wine Sales Volume (K Units) and Growth Rate Forecast (2018-2025)
    Figure Southeast Asia Grape Wine Revenue (Million USD) and Growth Rate Forecast (2018-2025)
    Figure India Grape Wine Sales Volume (K Units) and Growth Rate Forecast (2018-2025)
    Figure India Grape Wine Revenue (Million USD) and Growth Rate Forecast (2018-2025)
    Table Global Grape Wine Sales (K Units) Forecast by Type (2018-2025)
    Figure Global Grape Wine Sales Volume Market Share Forecast by Type (2018-2025)
    Table Global Grape Wine Revenue (Million USD) Forecast by Type (2018-2025)
    Figure Global Grape Wine Revenue Market Share Forecast by Type (2018-2025)
    Table Global Grape Wine Price (USD/Unit) Forecast by Type (2018-2025)
    Table Global Grape Wine Sales (K Units) Forecast by Application (2018-2025)
    Figure Global Grape Wine Sales Market Share Forecast by Application (2018-2025)
    Table Research Programs/Design for This Report
    Figure Bottom-up and Top-down Approaches for This Report
    Figure Data Triangulation
    Table Key Data Information from Secondary Sources
    Table Key Data Information from Primary Sources

Global Key Players

The competitive landscape includes both high-volume conglomerates and luxury-focused estates:

  • E. & J. Gallo Winery (USA)

  • Constellation Brands (USA)

  • Treasury Wine Estates (TWE) (Australia)

  • Pernod Ricard (France)

  • LVMH Moët Hennessy Louis Vuitton (France)

  • Castel Group (France)

  • Concha y Toro (Chile)

  • Accolade Wines (Australia)

  • Grupo Peñaflor (Argentina)

  • Changyu Pioneer Wine (China)

  • The Wine Group (USA)

  • Casella Family Brands (Australia)

3. Comprehensive Segment Analysis

By Product Type

  • Still Red Wine: Remains the largest segment, favored for its perceived health benefits and aging potential.

  • Still White Wine: Driven by the rising popularity of crisp, aromatic varieties like Sauvignon Blanc and Pinot Grigio.

  • Still Rose Wine: Transitions from a seasonal "summer drink" to a year-round lifestyle choice, particularly among Millennials.

  • Sparkling Wine: The fastest-growing sub-segment, led by Prosecco and Champagne, increasingly consumed for everyday celebrations.

  • Fortified & Dessert Wine: A niche but high-value segment (Port, Sherry, Ice Wine).

By Price Point

  • Economy/Mass Market: High volume, low margins; sold primarily in supermarkets.

  • Premium & Super-Premium: The core growth engine of the market.

  • Ultra-Premium/Luxury: Investment-grade wines and iconic labels with high brand equity.

By Distribution Channel

  • Off-Trade (Retail): Supermarkets, hypermarkets, specialty wine shops, and the rapidly expanding E-commerce/DTC (Direct-to-Consumer) channel.

  • On-Trade (Hospitality): Restaurants, bars, hotels, and cafes.

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