Global Tahini Market Intelligence Brief (2026–2036)
Market Overview
The global tahini market was valued at USD xxxx units in 2025 and is projected to reach USD xxxx units by 2036, growing at a CAGR of xx%. Tahini, a paste made from ground sesame seeds, is widely used in Middle Eastern, Mediterranean, and increasingly global cuisines. Its versatility in spreads, sauces, dips, and confectionery products, combined with rising consumer demand for plant-based and healthy food options, is fueling market growth.
Impact of COVID-19
The pandemic disrupted supply chains and slowed foodservice demand in 2020. However, retail and e-commerce channels saw increased sales of tahini as consumers sought healthy, shelf-stable, and versatile food products. Post-2021, recovery in restaurants, bakeries, and confectionery industries supported renewed growth.
Market Segmentation
By Type
- Hulled Tahini
- Unhulled Tahini
- Flavored Tahini (herb-infused, sweetened, spiced)
- Organic Tahini
By Application
- Paste & Spreads (bread spreads, breakfast foods)
- Halva & Other Sweets (confectionery, desserts)
- Sauces & Dips (hummus, dressings, marinades)
- Bakery & Foodservice Applications
- Others (functional foods, health supplements)
Competitive Landscape – Key Players
- Haitoglou Bros
- Balsam
- Halwani Bros
- Al Wadi Al Akhdar
- Dipasa
- Carwari
- Firat
- A.O. Ghandour & Sons
- Sesajal
- Prince Tahini
- Mounir Bissat
- Jiva Organics
- Arrowhead Mills
- Ruifu
- Fudafang
- Shagou
- Xiangyuan
- Luoyang Xuetang
- Yinger
- San Feng
- Additional Players:
- Kevala International LLC
- Roland Foods LLC
- Sunita Foods Ltd.
- El Rashidi El Mizan
- Krinos Foods LLC
- Ziyad Brothers Importing
- Middle East Organics
Regional Analysis
- North America: Growing demand for tahini in ethnic cuisines, vegan diets, and health-conscious consumers; strong retail and e-commerce presence.
- Europe: Expansion in Mediterranean diets, bakery applications, and organic tahini; strong demand in Germany, U.K., and France.
- Asia-Pacific: Fastest-growing region, led by China, India, and Japan; increasing adoption in foodservice and bakery industries.
- South America: Moderate growth, supported by rising demand for healthy spreads and confectionery.
- Middle East & Africa: Largest traditional market; strong demand in hummus, halva, and local cuisines; expanding exports to global markets.
Porter’s Five Forces
- Threat of New Entrants: Moderate – growing demand attracts new players, but brand recognition and distribution networks are barriers.
- Bargaining Power of Suppliers: Moderate – sesame seed suppliers hold leverage due to crop yield fluctuations.
- Bargaining Power of Buyers: High – buyers demand quality, organic certification, and competitive pricing.
- Threat of Substitutes: Moderate – nut butters (peanut, almond) compete in spreads and dips.
- Industry Rivalry: High – strong competition among established and regional brands.
SWOT Analysis
Strengths:
- Versatile product with wide culinary applications
- Strong demand in traditional and emerging markets
- Increasing consumer preference for plant-based foods
Weaknesses:
- Price volatility due to sesame seed supply fluctuations
- Limited awareness in some regions outside Middle East
Opportunities:
- Expansion in organic and flavored tahini segments
- Rising demand in vegan and health-conscious diets
- Growth in bakery and confectionery applications
Threats:
- Competition from alternative spreads and nut butters
- Regulatory hurdles in food safety and labeling
- Climate-related risks affecting sesame seed production
Trend Analysis
- Increasing adoption of organic and flavored tahini
- Rising demand in vegan and plant-based diets
- Expansion of e-commerce channels for ethnic and specialty foods
- Growing use in bakery and confectionery industries
- Emphasis on sustainable sourcing of sesame seeds
Drivers & Challenges
Drivers:
- Rising global popularity of Middle Eastern cuisine
- Growth in plant-based and vegan food markets
- Expansion of bakery and confectionery industries
- Increasing consumer awareness of tahini’s nutritional benefits
Challenges:
- Price volatility in sesame seed supply
- Competition from alternative spreads
- Limited consumer awareness in emerging markets
- Regulatory compliance for food safety and labeling
Value Chain Analysis
- Raw Material Suppliers – sesame seed cultivation and processing
- Manufacturers – tahini production, flavoring, packaging
- Distributors/Retailers – supermarkets, specialty stores, e-commerce platforms
- End Users – households, restaurants, bakeries, confectionery producers
- Aftermarket Services – branding, certification, sustainability initiatives
Quick Recommendations for Stakeholders
- Manufacturers: Focus on organic and flavored tahini to capture premium segments.
- Investors: Target Asia-Pacific and Europe where demand for ethnic and health foods is expanding rapidly.
- Policy Makers: Support sesame seed cultivation and sustainable sourcing initiatives.
- End Users: Adopt tahini in diverse applications beyond traditional spreads, including bakery, confectionery, and health foods.
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1. Market Overview of Tahini
1.1 Tahini Market Overview
1.1.1 Tahini Product Scope
1.1.2 Market Status and Outlook
1.2 Tahini Market Size by Regions: 2015 VS 2021 VS 2026
1.3 Tahini Historic Market Size by Regions
1.4 Tahini Forecasted Market Size by Regions
1.5 Covid-19 Impact on Key Regions, Keyword Market Size YoY Growth
1.5.1 North America
1.5.2 East Asia
1.5.3 Europe
1.5.4 South Asia
1.5.5 Southeast Asia
1.5.6 Middle East
1.5.7 Africa
1.5.8 Oceania
1.5.9 South America
1.5.10 Rest of the World
1.6 Coronavirus Disease 2019 (Covid-19) Impact Will Have a Severe Impact on Global Growth
1.6.1 Covid-19 Impact: Global GDP Growth, 2019, 2020 and 2021 Projections
1.6.2 Covid-19 Impact: Commodity Prices Indices
1.6.3 Covid-19 Impact: Global Major Government Policy
2. Covid-19 Impact Tahini Sales Market by Type
2.1 Global Tahini Historic Market Size by Type
2.2 Global Tahini Forecasted Market Size by Type
2.3 l Hulled tahini
2.4 l Unhulled tahini
3. Covid-19 Impact Tahini Sales Market by Application
3.1 Global Tahini Historic Market Size by Application
3.2 Global Tahini Forecasted Market Size by Application
3.3 l Paste & Spreads
3.4 l Halva & Other Sweets
3.5 l Sauces & Dips
4. Covid-19 Impact Market Competition by Manufacturers
4.1 Global Tahini Production Capacity Market Share by Manufacturers
4.2 Global Tahini Revenue Market Share by Manufacturers
4.3 Global Tahini Average Price by Manufacturers
5. Company Profiles and Key Figures in Tahini Business
5.1 l Haitoglou Bros
5.1.1 l Haitoglou Bros Company Profile
5.1.2 l Haitoglou Bros Tahini Product Specification
5.1.3 l Haitoglou Bros Tahini Production Capacity, Revenue, Price and Gross Margin
5.2 l Balsam
5.2.1 l Balsam Company Profile
5.2.2 l Balsam Tahini Product Specification
5.2.3 l Balsam Tahini Production Capacity, Revenue, Price and Gross Margin
5.3 l Halwani Bros
5.3.1 l Halwani Bros Company Profile
5.3.2 l Halwani Bros Tahini Product Specification
5.3.3 l Halwani Bros Tahini Production Capacity, Revenue, Price and Gross Margin
5.4 l Al Wadi Al Akhdar
5.4.1 l Al Wadi Al Akhdar Company Profile
5.4.2 l Al Wadi Al Akhdar Tahini Product Specification
5.4.3 l Al Wadi Al Akhdar Tahini Production Capacity, Revenue, Price and Gross Margin
5.5 l Dipasa
5.5.1 l Dipasa Company Profile
5.5.2 l Dipasa Tahini Product Specification
5.5.3 l Dipasa Tahini Production Capacity, Revenue, Price and Gross Margin
5.6 l Carwari
5.6.1 l Carwari Company Profile
5.6.2 l Carwari Tahini Product Specification
5.6.3 l Carwari Tahini Production Capacity, Revenue, Price and Gross Margin
5.7 l Firat
5.7.1 l Firat Company Profile
5.7.2 l Firat Tahini Product Specification
5.7.3 l Firat Tahini Production Capacity, Revenue, Price and Gross Margin
5.8 l A.O. Ghandour & Sons
5.8.1 l A.O. Ghandour & Sons Company Profile
5.8.2 l A.O. Ghandour & Sons Tahini Product Specification
5.8.3 l A.O. Ghandour & Sons Tahini Production Capacity, Revenue, Price and Gross Margin
5.9 l Sesajal
5.9.1 l Sesajal Company Profile
5.9.2 l Sesajal Tahini Product Specification
5.9.3 l Sesajal Tahini Production Capacity, Revenue, Price and Gross Margin
5.10 l Prince Tahini
5.10.1 l Prince Tahini Company Profile
5.10.2 l Prince Tahini Tahini Product Specification
5.10.3 l Prince Tahini Tahini Production Capacity, Revenue, Price and Gross Margin
5.11 l Mounir Bissat
5.11.1 l Mounir Bissat Company Profile
5.11.2 l Mounir Bissat Tahini Product Specification
5.11.3 l Mounir Bissat Tahini Production Capacity, Revenue, Price and Gross Margin
5.12 l Jiva Organics
5.12.1 l Jiva Organics Company Profile
5.12.2 l Jiva Organics Tahini Product Specification
5.12.3 l Jiva Organics Tahini Production Capacity, Revenue, Price and Gross Margin
5.13 l Arrowhead Mills
5.13.1 l Arrowhead Mills Company Profile
5.13.2 l Arrowhead Mills Tahini Product Specification
5.13.3 l Arrowhead Mills Tahini Production Capacity, Revenue, Price and Gross Margin
5.14 l Ruifu
5.14.1 l Ruifu Company Profile
5.14.2 l Ruifu Tahini Product Specification
5.14.3 l Ruifu Tahini Production Capacity, Revenue, Price and Gross Margin
5.15 l Fudafang
5.15.1 l Fudafang Company Profile
5.15.2 l Fudafang Tahini Product Specification
5.15.3 l Fudafang Tahini Production Capacity, Revenue, Price and Gross Margin
5.16 l Shagou
5.16.1 l Shagou Company Profile
5.16.2 l Shagou Tahini Product Specification
5.16.3 l Shagou Tahini Production Capacity, Revenue, Price and Gross Margin
5.17 l Xiangyuan
5.17.1 l Xiangyuan Company Profile
5.17.2 l Xiangyuan Tahini Product Specification
5.17.3 l Xiangyuan Tahini Production Capacity, Revenue, Price and Gross Margin
5.18 l Luoyang Xuetang
5.18.1 l Luoyang Xuetang Company Profile
5.18.2 l Luoyang Xuetang Tahini Product Specification
5.18.3 l Luoyang Xuetang Tahini Production Capacity, Revenue, Price and Gross Margin
5.19 l Yinger
5.19.1 l Yinger Company Profile
5.19.2 l Yinger Tahini Product Specification
5.19.3 l Yinger Tahini Production Capacity, Revenue, Price and Gross Margin
5.20 l San Feng
5.20.1 l San Feng Company Profile
5.20.2 l San Feng Tahini Product Specification
5.20.3 l San Feng Tahini Production Capacity, Revenue, Price and Gross Margin
6. North America
6.1 North America Tahini Market Size
6.2 North America Tahini Key Players in North America
6.3 North America Tahini Market Size by Type
6.4 North America Tahini Market Size by Application
7. East Asia
7.1 East Asia Tahini Market Size
7.2 East Asia Tahini Key Players in North America
7.3 East Asia Tahini Market Size by Type
7.4 East Asia Tahini Market Size by Application
8. Europe
8.1 Europe Tahini Market Size
8.2 Europe Tahini Key Players in North America
8.3 Europe Tahini Market Size by Type
8.4 Europe Tahini Market Size by Application
9. South Asia
9.1 South Asia Tahini Market Size
9.2 South Asia Tahini Key Players in North America
9.3 South Asia Tahini Market Size by Type
9.4 South Asia Tahini Market Size by Application
10. Southeast Asia
10.1 Southeast Asia Tahini Market Size
10.2 Southeast Asia Tahini Key Players in North America
10.3 Southeast Asia Tahini Market Size by Type
10.4 Southeast Asia Tahini Market Size by Application
11. Middle East
11.1 Middle East Tahini Market Size
11.2 Middle East Tahini Key Players in North America
11.3 Middle East Tahini Market Size by Type
11.4 Middle East Tahini Market Size by Application
12. Africa
12.1 Africa Tahini Market Size
12.2 Africa Tahini Key Players in North America
12.3 Africa Tahini Market Size by Type
12.4 Africa Tahini Market Size by Application
13. Oceania
13.1 Oceania Tahini Market Size
13.2 Oceania Tahini Key Players in North America
13.3 Oceania Tahini Market Size by Type
13.4 Oceania Tahini Market Size by Application
14. South America
14.1 South America Tahini Market Size
14.2 South America Tahini Key Players in North America
14.3 South America Tahini Market Size by Type
14.4 South America Tahini Market Size by Application
15. Rest of the World
15.1 Rest of the World Tahini Market Size
15.2 Rest of the World Tahini Key Players in North America
15.3 Rest of the World Tahini Market Size by Type
15.4 Rest of the World Tahini Market Size by Application
16 Tahini Market Dynamics
16.1 Covid-19 Impact Market Top Trends
16.2 Covid-19 Impact Market Drivers
16.3 Covid-19 Impact Market Challenges
16.4 Porter
Market Segmentation
By Type
- Hulled Tahini
- Unhulled Tahini
- Flavored Tahini (herb-infused, sweetened, spiced)
- Organic Tahini
By Application
- Paste & Spreads (bread spreads, breakfast foods)
- Halva & Other Sweets (confectionery, desserts)
- Sauces & Dips (hummus, dressings, marinades)
- Bakery & Foodservice Applications
- Others (functional foods, health supplements)
Competitive Landscape – Key Players
- Haitoglou Bros
- Balsam
- Halwani Bros
- Al Wadi Al Akhdar
- Dipasa
- Carwari
- Firat
- A.O. Ghandour & Sons
- Sesajal
- Prince Tahini
- Mounir Bissat
- Jiva Organics
- Arrowhead Mills
- Ruifu
- Fudafang
- Shagou
- Xiangyuan
- Luoyang Xuetang
- Yinger
- San Feng
